webflow-seo-audit

Webflow SEO Audit

Run a comprehensive SEO audit on Webflow sites via API + live browser crawling.

Workflow

Phase 1: Install & Connect

1. Test the API token via Webflow v2 API: curl -sH "Authorization: Bearer <token>" -H "Accept-Version: 1.0.0" https://api.webflow.com/v2/sites
2. Identify Site ID, save to project env file
3. Create project dir with README.md

Phase 2: Live Crawl (browser_navigate + browser_console)

Use browser_console JavaScript DOM extraction, NOT curl regex. Webflow's compiled HTML is minified/injected and curl-based regex misses meta tags, OG tags, and canonical links.

Crawl sequence: Extract metadata BEFORE navigating away — the previous page's DOM is gone after navigation.

Pages to crawl:

• / (homepage), Main nav pages, /privacy, /terms
• CMS template pages (/video/[slug], /faq/[slug])
• Suspicious pages in sitemap (/quiz, /call, /order)

Browser console script for each page:

JSON.stringify({
  title: document.title,
  metaDesc: document.querySelector('meta[name="description"]')?.getAttribute('content') || 'MISSING',
  ogTitle: document.querySelector('meta[property="og:title"]')?.getAttribute('content') || 'MISSING',
  ogDesc: document.querySelector('meta[property="og:description"]')?.getAttribute('content') || 'MISSING',
  ogImage: document.querySelector('meta[property="og:image"]')?.getAttribute('content') || 'MISSING',
  canonical: document.querySelector('link[rel="canonical"]')?.getAttribute('href') || 'MISSING',
  h1count: document.querySelectorAll('h1').length,
  h2count: document.querySelectorAll('h2').length,
  images: document.querySelectorAll('img').length,
  imgsWithAlt: Array.from(document.querySelectorAll('img')).filter(i => i.alt && i.alt.trim()).length,
});

Phase 3: Technical Checks (terminal)

• curl -sI https://<domain> — HTTP headers, HSTS
• curl -s https://<domain>/sitemap.xml — sitemap
• curl -s https://<domain>/robots.txt — robots.txt
• dig +short <domain> — DNS
• Check sitemap URLs for orphaned/empty pages