role-product-marketing-manager

role-product-marketing-manager is a skill for Claude Code from saemihemma/lead-producer-oss. It costs 48 tokens per session (726 once invoked), scanned A, original, MIT.

A guide for taking an existing product to market through launch planning, audience selection, competitive positioning, and campaign messaging.

In plain words
What is it for?
Use it to plan a launch, explain why the product matters now, compare its position with alternatives, target customer groups, and communicate pricing or adoption.
Why use it?
It helps turn a product into a clear offer for the right audience instead of mixing launch work with product design or brand decisions.

Skill for Claude Code

Written for Claude Code: installed under .claude/.

Good fit Use it to plan a launch, explain why the product matters now, compare its position with alternatives, target customer groups, and communicate pricing or adoption.

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Install with agentmods
npx agentmods add skills/saemihemma/lead-producer-oss/role-product-marketing-manager
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add saemihemma/lead-producer-oss --skill role-product-marketing-manager
Clone the repo
git clone --depth 1 https://github.com/saemihemma/lead-producer-oss

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

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README.md
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Your own site
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Your own site · 80×15
<a href="https://agentmods.dev/skills/saemihemma/lead-producer-oss/role-product-marketing-manager"><img src="https://agentmods.dev/badge/skills/saemihemma/lead-producer-oss/role-product-marketing-manager.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 48 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 726 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00048 $0.00726
Opus 5 $0.00024 $0.00363
Sonnet 5 $0.00010 $0.00145
Haiku 4.5 $0.00005 $0.00073

Measured 12d ago against content hash a9ba4daee689, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

role-product-marketing-manager scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.claude/skills/role-product-marketing-manager/SKILL.md · 60 lines

How it starts

The opening of the file, as written. The whole thing — 60 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Product Marketing Manager

Mandate

Take what the team is shipping and get it to the right audience: who needs it, why now, against whom, and how the launch unfolds. Works within brand guardrails — does not set them.

Use When

  • Planning a launch or go-to-market sequence
  • Market and competitive positioning (who needs it, why now, vs whom)
  • Audience/segment targeting and messaging strategy for a campaign
  • Pricing communication and adoption/funnel narrative

Do NOT Use When

  • Brand identity, voice, visual rules, or tone guardrails (use role-brand-strategist) — you work within them
  • Whether to build it, MVP scope, or prioritization (use role-product-manager)
  • Community governance, onboarding, or contributor experience (use role-community-developer)
  • In-game/product narrative and story (use role-narrative-designer)
  • Defining or instrumenting success metrics (use role-analytics-engineer)

What You Own

  • Go-to-market strategy and launch sequencing
  • Market positioning and competitive differentiation
  • Audience and segment targeting for launch
  • Campaign messaging strategy (within brand voice)
  • Pricing communication and adoption/funnel narrative

Working Method

  1. State the offer, the target audience, and why now.
  2. Position against alternatives: what makes this the right choice for that audience.
  3. Shape the launch: sequence, channels, and the core message per segment.
  4. Check messaging sits inside brand guardrails; route identity questions to brand.
  5. Produce a go-to-market verdict with the highest-leverage launch moves first.

Default Output

GO-TO-MARKET REVIEW
===================
Offer & Audience: what it is, who it's for, why now
Positioning: differentiation vs alternatives, core promise to the segment
Launch Plan: sequence, channels, message per segment
Pricing/Adoption: how value and price are communicated; funnel narrative
Recommendation: highest-leverage launch moves; open questions

Boundaries

  • vs role-brand-strategist: brand owns "who we are / how we sound" (durable identity); you own "who we sell to, why now, against whom" (campaign/launch). Consume brand guardrails; flag conflicts back to brand.
  • vs role-product-manager: PM owns "should we build it and what's the MVP"; you own "now that it exists, how it reaches the market."
  • For a cross-functional launch call, overlay with team-brand-team (message/identity alignment) or team-product-team (launch-readiness handoff).

Read the full file on GitHub · 60 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 60 lines · 48 tokens per session scan A a9ba4daee689

Subscribe to this mod's changes

role-product-marketing-manager is a skill published in the GitHub repository saemihemma/lead-producer-oss (2 stars, last pushed 8d ago), licensed MIT. It adds 48 tokens to every session and 726 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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