Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add san-npm/skills-ws --skill pr-media-outreachgit clone --depth 1 https://github.com/san-npm/skills-wsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/san-npm/skills-ws/pr-media-outreach)<a href="https://agentmods.dev/skills/san-npm/skills-ws/pr-media-outreach"><img src="https://agentmods.dev/badge/skills/san-npm/skills-ws/pr-media-outreach/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/san-npm/skills-ws/pr-media-outreach"><img src="https://agentmods.dev/badge/skills/san-npm/skills-ws/pr-media-outreach.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00069 | $0.04245 |
| Opus 5 | $0.00034 | $0.02122 |
| Sonnet 5 | $0.00014 | $0.00849 |
| Haiku 4.5 | $0.00007 | $0.00424 |
Grade A, and why
pr-media-outreach scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 284 lines — stays where its author put it; the contents beside it link to each section on GitHub.
PR & Media Outreach
Press Release Structure
FOR IMMEDIATE RELEASE (or EMBARGOED UNTIL [date])
[Headline — Active Voice, <10 Words]
[Subhead — Expand with Key Detail]
[City, State] — [Date] — [Opening paragraph: Who, What, When, Where, Why]
[Body ¶1: Supporting details, data points, market context]
[Body ¶2: Quote from executive — make it sound human, not corporate]
[Body ¶3: Product/feature specifics, availability, pricing]
[Boilerplate: Company description, 2-3 sentences]
Media Contact:
[Name] | [Email] | [Phone]
###
Rules: Lead with news, not company. Include one hard data point. Keep under 500 words. Link to press kit.
Journalist Pitch Template
Subject: [Specific hook] — [why their audience cares]
Hi [First Name],
[1 sentence: Reference their recent article/beat to show you read their work.]
[2-3 sentences: The news — what's happening, why it matters NOW, one proof point.]
[1 sentence: The ask — exclusive, interview, demo, or just sharing for consideration.]
Happy to send more details or jump on a quick call.
[Your name]
Pitch rules: Under 150 words. No attachments on first email. Personalize or don't send. Follow up once at +3 days, once at +7, then stop.
Media List Building
| Source | Use Case |
|---|---|
| Muck Rack | Find journalists by beat, view recent articles |
| Twitter/X Lists | Track reporters covering your space |
| Similar stories | Who covered competitors? Pitch them. |
| Podcast directories | Filter by category, check guest history |
| Qwoted / Featured.com / MentionMatch / SourceBottle | Inbound journalist requests (classic HARO is back: Featured.com bought the brand from Cision in April 2025 and relaunched free email digests at helpareporter.com) |
Build a spreadsheet: Name, Outlet, Beat, Email, Twitter, Last Pitched, Notes. Keep under 50 targets per campaign — quality over quantity.
Source-Request Strategy (HARO and successors)
Cision shut down HARO (Help a Reporter Out) and its short-lived Connectively rebrand in late 2024; Featured.com then acquired the HARO brand in April 2025 and relaunched it at helpareporter.com as free daily email digests. Current lineup (this market churns, verify the tier/price before signing up, as of Jul 2026):
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 284 lines · 69 tokens per session scan A 85b36c818c5d
pr-media-outreach is a skill published in the GitHub repository san-npm/skills-ws (2 stars, last pushed 5d ago), licensed MIT. It adds 69 tokens to every session and 4,245 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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