seo-aeo-best-practices

seo-aeo-best-practices is a skill for Claude Code from sanity-io/agent-toolkit. It costs 90 tokens per session (406 once invoked), scanned A, original, MIT.

A set of guidelines for improving how web pages appear in search engines and AI-generated answers. It covers page metadata, site maps, structured data, international targeting, and content quality.

In plain words
What is it for?
Use it when adding SEO metadata, creating sitemaps, marking up pages with schema, targeting multiple languages, or preparing content for AI answer tools.
Why use it?
It gives developers a checklist for search visibility and helps avoid missing technical details such as robots.txt, Open Graph data, or JSON-LD.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the sanity plugin — 8 skills, 4 commands, 1 MCP server shipped together

not rated 182repo +1 today A scan Socket: passSnyk: passSkillSpector: pass 90 tokens original MIT

Good fit Use it when adding SEO metadata, creating sitemaps, marking up pages with schema, targeting multiple languages, or preparing content for AI answer tools.

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Install with agentmods
npx agentmods add skills/sanity-io/agent-toolkit/seo-aeo-best-practices
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add sanity-io/agent-toolkit --skill seo-aeo-best-practices
Clone the repo
git clone --depth 1 https://github.com/sanity-io/agent-toolkit

Made for: Claude Code.

Or install sanity, the plugin that ships this one along with the rest of its 8 skills, 4 commands, 1 MCP server.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for seo-aeo-best-practices

README.md
[![agentmods](https://agentmods.dev/badge/skills/sanity-io/agent-toolkit/seo-aeo-best-practices/github.svg)](https://agentmods.dev/skills/sanity-io/agent-toolkit/seo-aeo-best-practices)
Your own site
<a href="https://agentmods.dev/skills/sanity-io/agent-toolkit/seo-aeo-best-practices"><img src="https://agentmods.dev/badge/skills/sanity-io/agent-toolkit/seo-aeo-best-practices/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for seo-aeo-best-practices

Your own site · 80×15
<a href="https://agentmods.dev/skills/sanity-io/agent-toolkit/seo-aeo-best-practices"><img src="https://agentmods.dev/badge/skills/sanity-io/agent-toolkit/seo-aeo-best-practices.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 90 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 406 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 8 Apr 2026
  • Snyk pass 8 Apr 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00090 $0.00406
Opus 5 $0.00045 $0.00203
Sonnet 5 $0.00018 $0.00081
Haiku 4.5 $0.00009 $0.00041

Measured 11d ago against content hash 21d5865242c9, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

seo-aeo-best-practices scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

3 near-identical copies found in the catalogue:

skills/seo-aeo-best-practices/SKILL.md · 38 lines

What it actually says

SEO & AEO Best Practices

Principles for optimizing content for both traditional search engines (SEO) and AI-powered answer engines (AEO). Includes Google's EEAT guidelines and structured data implementation.

When to Apply

Reference these guidelines when:

  • Implementing metadata and Open Graph tags
  • Creating sitemaps and robots.txt
  • Adding JSON-LD structured data
  • Optimizing content for featured snippets
  • Preparing content for AI assistants (ChatGPT, Perplexity, etc.)
  • Evaluating content quality using EEAT principles

Core Concepts

SEO (Search Engine Optimization)

Optimizing content to rank well in traditional search results (Google, Bing).

AEO (Answer Engine Optimization)

Optimizing content to be selected as authoritative answers by AI systems.

EEAT (Experience, Expertise, Authoritativeness, Trustworthiness)

Google's framework for evaluating content quality.

References

Start with the one reference that matches the task, such as technical SEO, structured data, EEAT, or AI-answer readiness. See references/ for detailed guidance:

  • references/eeat-principles.md — EEAT implementation and author schema
  • references/structured-data.md — JSON-LD patterns (Article, FAQ, Breadcrumb, Product)
  • references/technical-seo.md — Technical SEO checklist (metadata, sitemaps, hreflang, robots.txt)
  • references/aeo-considerations.md — AI/AEO considerations (AI Overviews, crawler management)
Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 38 lines · 90 tokens per session scan A 21d5865242c9

Subscribe to this mod's changes

seo-aeo-best-practices is a skill published in the GitHub repository sanity-io/agent-toolkit (182 stars, last pushed today), licensed MIT. It adds 90 tokens to every session and 406 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.