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writing-copy

writing-copy is a skill for Claude Code from spencerpauly/awesome-cursor-skills. It costs 23 tokens per session (724 once invoked), scanned A, original, CC0-1.0.

A writing guide for creating marketing text such as landing-page copy, product descriptions, calls to action, emails, and app interface text.

In plain words
What is it for?
Use it to draft headlines, subheadings, feature descriptions, calls to action, and other customer-facing text.
Why use it?
It helps turn product information into short, clear wording that readers can understand and act on.

Skill for Claude Code

Written for Claude Code: user-invocable in frontmatter.

not rated 772repo +13 1mo ago A scan Socket: passSnyk: passSkillSpector: pass 23 tokens original CC0-1.0

Good fit Use it to draft headlines, subheadings, feature descriptions, calls to action, and other customer-facing text.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/spencerpauly/awesome-cursor-skills/writing-copy
View source ↗ spencerpauly/awesome-cursor-skills cursor.com
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add spencerpauly/awesome-cursor-skills --skill writing-copy
Clone the repo
git clone --depth 1 https://github.com/spencerpauly/awesome-cursor-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for writing-copy

README.md
[![agentmods](https://agentmods.dev/badge/skills/spencerpauly/awesome-cursor-skills/writing-copy/github.svg)](https://agentmods.dev/skills/spencerpauly/awesome-cursor-skills/writing-copy)
Your own site
<a href="https://agentmods.dev/skills/spencerpauly/awesome-cursor-skills/writing-copy"><img src="https://agentmods.dev/badge/skills/spencerpauly/awesome-cursor-skills/writing-copy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for writing-copy

Your own site · 80×15
<a href="https://agentmods.dev/skills/spencerpauly/awesome-cursor-skills/writing-copy"><img src="https://agentmods.dev/badge/skills/spencerpauly/awesome-cursor-skills/writing-copy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 23 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 724 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 12 Apr 2026
  • Snyk pass 12 Apr 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00023 $0.00724
Opus 5 $0.00012 $0.00362
Sonnet 5 $0.00005 $0.00145
Haiku 4.5 $0.00002 $0.00072

Measured 9d ago against content hash 3c9b6fc1eac9, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

writing-copy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

resources/writing-copy/SKILL.md · 94 lines

How it starts

The opening of the file, as written. The whole thing — 94 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Writing Copy

Write clear, compelling copy for products and marketing.

Principles

  1. Clarity over cleverness — users should instantly understand what you're saying
  2. Benefits over features — "Save 2 hours a day" beats "AI-powered automation"
  3. One idea per section — don't overload the reader
  4. Active voice — "We send your report" not "Your report will be sent"
  5. Short sentences — aim for 15-20 words per sentence

Landing Page Structure

Hero Section

  • Headline: One sentence, states the core value (8-12 words)
  • Subheadline: Expands on the headline, addresses who it's for (15-25 words)
  • CTA: Clear action verb ("Start free trial", "Get started", "Try for free")
Headline:    Ship faster with AI-powered code review
Subheadline: Catch bugs, enforce standards, and merge with confidence — 
             built for teams that move fast.
CTA:         Start free trial →

Features Section

For each feature:

  • Short title (3-5 words)
  • One sentence explaining the benefit
  • Optional: icon or screenshot

Social Proof

  • Customer logos, testimonials, metrics
  • Specific numbers: "Used by 10,000+ teams" not "Used by many teams"
  • Quotes with name, title, company

CTA Section

  • Repeat the primary CTA
  • Address objections: "No credit card required", "Free for up to 5 users"

Button & CTA Copy

Good:

  • "Start free trial"
  • "Get started — it's free"
  • "Download the app"
  • "See pricing"
  • "Book a demo"

Bad:

  • "Submit"
  • "Click here"
  • "Learn more" (too vague as a primary CTA)
  • "Get started now for free today!" (too long)

Microcopy (UI Text)

Error messages:

  • Say what happened and what to do: "Payment failed. Please check your card details and try again."
  • Not: "Error 422" or "Something went wrong"

Empty states:

  • Guide the user: "No projects yet. Create your first project to get started."
  • Not: "No data"

Confirmation dialogs:

  • Be specific: "Delete this project? This will remove all tasks and cannot be undone."
  • Button: "Delete project" (not "OK")

Read the full file on GitHub · 94 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 94 lines · 23 tokens per session scan A 3c9b6fc1eac9

Subscribe to this mod's changes

writing-copy is a skill published in the GitHub repository spencerpauly/awesome-cursor-skills (772 stars, last pushed 1mo ago), licensed CC0-1.0. It adds 23 tokens to every session and 724 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Marketing and SEOWriting and docs
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