2sense: Skill for Claude Code

.claude/skills/ad-learnings/SKILL.md

ad-learnings is a skill for Claude Code from spxrtiat111/2sense. It costs 112 tokens per session (1,040 once invoked), scanned A, original, MIT.

A workflow for examining short-form video advertisements and turning what is seen and heard into creative observations. It supports ads from services such as TikTok, Instagram Reels, YouTube, and Meta.

In plain words
What is it for?
Use it to transcribe and inspect an ad, review its visual structure, suggest improvements, or plan a test of different content formats.
Why use it?
It helps identify what an ad shows, says, and could improve without relying only on memory or a quick viewing.

Skill for Claude Code

Written for Claude Code: installed under .claude/. Also seen: mentions subagents; mentions Claude Code.

This is spxrtiat111/2sense's own configuration. It tells Claude Code how to work on 2sense itself, so it is not a mod to install elsewhere. Copy it as a starting point and replace the rules that are about this project. Everything 2sense configures →

Reuse

Borrowing it

Nothing to install: this file belongs to spxrtiat111/2sense. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.

Copy the file
curl -O https://raw.githubusercontent.com/spxrtiat111/2sense/main/.claude/skills/ad-learnings/SKILL.md
Clone the repo
git clone --depth 1 https://github.com/spxrtiat111/2sense

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ad-learnings

README.md
[![agentmods](https://agentmods.dev/badge/skills/spxrtiat111/2sense/ad-learnings/github.svg)](https://agentmods.dev/skills/spxrtiat111/2sense/ad-learnings)
Your own site
<a href="https://agentmods.dev/skills/spxrtiat111/2sense/ad-learnings"><img src="https://agentmods.dev/badge/skills/spxrtiat111/2sense/ad-learnings/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ad-learnings

Your own site · 80×15
<a href="https://agentmods.dev/skills/spxrtiat111/2sense/ad-learnings"><img src="https://agentmods.dev/badge/skills/spxrtiat111/2sense/ad-learnings.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 112 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,040 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00112 $0.01040
Opus 5 $0.00056 $0.00520
Sonnet 5 $0.00022 $0.00208
Haiku 4.5 $0.00011 $0.00104

Measured 9d ago against content hash 1b4ba47b8edb, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

ad-learnings scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.claude/skills/ad-learnings/SKILL.md · 75 lines

How it starts

The opening of the file, as written. The whole thing — 75 lines — stays where its author put it; the contents beside it link to each section on GitHub.

ad-learnings

Eyes + ears come from the 2Sense MCP server (works in Claude Code AND the Desktop app). You, the orchestrator, do the thinking.

Step 1 — Perceive (eyes + ears)

Call the MCP tool mcp__2Sense__analyze_ad with source = the path or URL the user gave (optionally language: "fr"/"en" to force transcription language).

It returns one text block (timestamp legend + transcript) followed by the contact-sheet images — each grid cell is a frame with its timestamp burned in top-left. Look at the images (eyes) and read the transcript (ears).

  • If the 2Sense MCP isn't connected, tell the user to reconnect MCP / restart, or run the CLI fallback yourself from the repo root: bin/ee prep "<src>".
  • CLI-only optimization for batch/long jobs: instead of the MCP images landing in your context, run ee prep then spawn the ad-eyes sub-agent (subagent_type: "ad-eyes") on the sheets dir + manifest; it returns a compact JSON timeline. Use this when analyzing many videos at once.

Step 2 — Load brand context before judging

Perception is raw; good advice needs the brand's frame:

  • Which brand? If unclear, ask. Load canon with the novexlab or hautessence skills, or qmd query "..." / the obsidian MCP. Don't invent positioning, audience, or offer — look it up.
  • Pull audience, core values, awareness stages, UMP/UMS, and existing creative frameworks (pain points, concepts, format shows) relevant to this ad.

Step 3 — Teardown

Ground every claim in a timestamp (from the burned-in frame times + transcript segments):

  1. Hook (0–3s) — what's shown/said, the device, does it earn the next 3s? Quote it.
  2. Retention & pacing — cut rhythm, energy, dead spots.
  3. Message & awareness stage — claim/desire channeled; fit to the audience's awareness level for this brand.
  4. Clarity — legible without sound? (captions burned in? on-screen text?)
  5. Brand & product — first appearance vs. attention peak.
  6. CTA — present? clear? well-timed?

Read the full file on GitHub · 75 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 75 lines · 112 tokens per session scan A 1b4ba47b8edb

Subscribe to this mod's changes

ad-learnings is a skill published in the GitHub repository spxrtiat111/2sense (0 stars, last pushed 2mo ago), licensed MIT. It adds 112 tokens to every session and 1,040 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-01.

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