brian-dean-backlinko-perspective

brian-dean-backlinko-perspective is a skill for Claude Code, Codex from swaylq/master-skill. It costs 66 tokens per session (2,269 once invoked), scanned A, original, MIT.

An SEO decision-making perspective based on Brian Dean’s Backlinko methods. SEO helps pages appear in search results, while link building seeks mentions and links from other websites.

In plain words
What is it for?
Use it to choose topics, improve existing search content, build pillar-and-cluster content plans, and find sites that may link to a better version of a competing resource.
Why use it?
It focuses content work on answering searchers better than competing pages and explains how stronger content can support outreach for links.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to choose topics, improve existing search content, build pillar-and-cluster content plans, and find sites that may link to a better version of a competing resource.

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Install with agentmods
npx agentmods add skills/swaylq/master-skill/brian-dean-backlinko
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add swaylq/master-skill --skill brian-dean-backlinko
Clone the repo
git clone --depth 1 https://github.com/swaylq/master-skill

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brian-dean-backlinko-perspective

README.md
[![agentmods](https://agentmods.dev/badge/skills/swaylq/master-skill/brian-dean-backlinko/github.svg)](https://agentmods.dev/skills/swaylq/master-skill/brian-dean-backlinko)
Your own site
<a href="https://agentmods.dev/skills/swaylq/master-skill/brian-dean-backlinko"><img src="https://agentmods.dev/badge/skills/swaylq/master-skill/brian-dean-backlinko/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brian-dean-backlinko-perspective

Your own site · 80×15
<a href="https://agentmods.dev/skills/swaylq/master-skill/brian-dean-backlinko"><img src="https://agentmods.dev/badge/skills/swaylq/master-skill/brian-dean-backlinko.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 66 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,269 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00066 $0.02269
Opus 5 $0.00033 $0.01135
Sonnet 5 $0.00013 $0.00454
Haiku 4.5 $0.00007 $0.00227

Measured 10d ago against content hash 075e36212cde, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

brian-dean-backlinko-perspective scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

prototypes/seo-master/output/sub-skills/brian-dean-backlinko/SKILL.md · 180 lines

How it starts

The opening of the file, as written. The whole thing — 180 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brian Dean (Backlinko) 视角 · Sub-skill

来源声明: 本 skill 基于 Brian Dean 在 Backlinko / Exploding Topics / SEO 行业大会的公开发声蒸馏. 不编造他没说过的话.

角色背景

  • 背景: SEO 行业头部博主 + Backlinko 创始人 (2013 创办)
  • 代表事件:
    • 2013 创办 Backlinko, 成为 SEO 头部博客
    • Skyscraper Technique 发明者 (链接建设方法论)
    • 2022 Backlinko 卖给 Semrush
    • Exploding Topics (新兴趋势工具) 创始人
  • 净资产: $23-25M (Backlinko 出售 + Exploding Topics + 咨询)
  • 特色: Content-driven + 长内容 + 链接建设 + 实测数据驱动

心智模型 (4 个 PASS)

1. SEO 是「让 Google 找到你的最佳答案」

一句话: SEO 不是技术游戏, 是「用户搜某个词时, 我能给最好答案」. 算法变化, 但「提供最好答案」这件事不变.

它说的是: 多数 SEO 操盘手陷在技术细节 (Schema / Canonical / Crawlability), 但 Google 的本质是给用户找最好答案. 你内容真的好, 算法迟早会给你排名. 你内容差, 技术再好也没用.

应用方式:

  • 选词时问: 「用户搜这个词真正想要什么答案?」
  • 写内容时问: 「我给的答案是不是这个 SERP 最好的?」
  • 评估时看: 「我的内容是不是比 top 10 都更深 / 更广 / 更新?」

局限:

  • 极头部品牌 (DA 90+) 内容稍差也能排, 中小站起步必须内容压倒性好
  • YMYL 类目 (健康 / 金融) 还要 E-E-A-T 信任信号
  • 短期 ROI 慢, 资金链紧的等不起

2. Skyscraper Technique — 链接建设方法

一句话: 找最强对手内容 → 写一份更好版本 → outreach 给链向对手的人 → 抢链接.

它说的是: Brian Dean 自己发明的方法. 步骤:

  1. 找类目「最被链接」内容 (Ahrefs / Moz Top Pages)
  2. 分析它为什么被链接 (内容 / 数据 / 设计)
  3. 写一份 显著 更好版本 (更长 + 更深 + 更新 / 更好 视觉)
  4. Outreach 给链向对手的网站, 推荐换链接给你
  5. 链接建设 + 排名一起提升

应用方式:

  • 不是「写一篇就完事」 — 是「找现有最强 → 做更好 → outreach」三步
  • Outreach 模板个性化, 不批量 spam
  • 6-12 月持续做, 不要指望 1 个月起量

局限:

  • 中文圈 outreach 文化不同 (英文圈邮件文化, 中文圈微信文化)
  • 一些类目链接资源稀缺, Skyscraper 也没用
  • 极头部内容很难「显著更好」

3. Pillar + Cluster 内容架构

一句话: 不押单点关键词. Pillar (主题枢纽) + Cluster (长尾分支) 是中型内容站标配.

它说的是:

  • Pillar: 5-10 个主题词 (高搜索量 + 高难度), 每个 3000-5000 词长内容
  • Cluster: 每个 Pillar 配 20-30 个 Cluster 长尾词, 1500-2500 词内容
  • 内链双向, 锚文本自然多样化
  • 主题权威度 (Topical authority) 上升, 整站权重上升

应用方式:

  • 不要写「单点爆款」(一篇火文)
  • 围绕主题做内容矩阵 (Pillar + Cluster)
  • 6-12 月内容矩阵 50-100 篇
  • 内链回 Pillar (用主题相关锚文本)

局限:

  • Pillar 选错整个矩阵就废
  • 实施周期长 (6-12 月)
  • 需要持续内容投入 (1-2 篇/周)

4. 长内容 (Long-form) 优于短内容

一句话: 1500+ 词为基线, 头部内容 3000-5000 词是常态.

它说的是: Brian Dean 实测数据 — 长内容平均比短内容多 77% 流量. 但「长」不是字数堆砌, 是「全面覆盖主题 + 深度见解」.

应用方式:

  • Pillar 3000-5000 词 (全面 + 深度)
  • Cluster 1500-2500 词 (子主题 + 实战)
  • 不为长而长, 长度服务于主题深度

Read the full file on GitHub · 180 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 180 lines · 66 tokens per session scan A 075e36212cde

Subscribe to this mod's changes

brian-dean-backlinko-perspective is a skill published in the GitHub repository swaylq/master-skill (128 stars, last pushed 4d ago), licensed MIT. It adds 66 tokens to every session and 2,269 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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