customer-research

customer-research is a skill for Claude Code from theagenticguy/erpaval. It costs 113 tokens per session (1,610 once invoked), scanned A, original, MIT.

A structured method for learning about customers and clearly defining the problem they have. It uses hypotheses, questions designed to cover distinct areas, research methods, findings, and customer journey maps.

In plain words
What is it for?
Use it to plan interviews or other customer research, test assumptions, describe a problem, map the customer's steps and pain points, and prepare findings for a product brief or requirements document.
Why use it?
It helps prevent teams from jumping to a solution before confirming what customers actually need. The resulting findings can support product documents and decisions.

Skill for Claude Code

Written for Claude Code: ${CLAUDE_PLUGIN_ROOT} variable.

Installs and runs on its own, but its text points at files inside its plugin — anything it tells you to read at a ${CLAUDE_PLUGIN_ROOT} path is only there once the plugin is installed. Installing the plugin gets both.

Part of the erpaval plugin — 11 skills, 1 agent, 3 hooks, 5 MCP servers shipped together

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/theagenticguy/erpaval/customer-research
Any agent
npx skills add theagenticguy/erpaval --skill customer-research
Clone the repo
git clone --depth 1 https://github.com/theagenticguy/erpaval

Made for: Claude Code.

Or install erpaval, the plugin that ships this one along with the rest of its 11 skills, 1 agent, 3 hooks, 5 MCP servers.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for customer-research

README.md
[![agentmods](https://agentmods.dev/badge/skills/theagenticguy/erpaval/customer-research.svg)](https://agentmods.dev/skills/theagenticguy/erpaval/customer-research)
Your own site
<a href="https://agentmods.dev/skills/theagenticguy/erpaval/customer-research"><img src="https://agentmods.dev/badge/skills/theagenticguy/erpaval/customer-research.svg" alt="Measured on agentmods" height="20"></a>
Per session 113 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,610 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00113 $0.01610
Opus 5 $0.00056 $0.00805
Sonnet 5 $0.00023 $0.00322
Haiku 4.5 $0.00011 $0.00161

Measured 6d ago against content hash e6ddebeb3d66, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-05, from the pricing page.

Security

Grade A, and why

customer-research scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/customer-research/SKILL.md · 112 lines

How it starts

The opening of the file, as written. The whole thing — 112 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Contents

File Path When to load
Research design method ${CLAUDE_PLUGIN_ROOT}/skills/product-design-shared/references/research-design.md Hypothesis + null + MECE + findings
Pyramid composition ${CLAUDE_PLUGIN_ROOT}/skills/product-design-shared/references/pyramid-principle.md Where findings get composed into arguments
Canonical Working Backwards reference ${CLAUDE_PLUGIN_ROOT}/skills/product-design-shared/references/working-backwards.md Listen + Define stage context
Research methods references/research-methods.md Interview protocols, affinity clustering, qual/quant taxonomy
Customer-insights role ${CLAUDE_PLUGIN_ROOT}/skills/working-backwards/references/roles/customer-insights.md Researcher agent for Listen-stage execution
Research plan template templates/research-plan.md Hypothesis, null, MECE questions, methods, findings (fill-in)
Problem statement template templates/problem-statement.md "Today [customers] have to..."
Customer journey map template templates/customer-journey-map.md Phase / action / touchpoint / thought / feeling / opportunity

Customer Research

The discipline of framing a testable hypothesis, gathering evidence via MECE sub-questions, and synthesizing findings into a shape the Pyramid Principle can compose. This is the research bottom-up half of Minto's core instruction — the upstream of working-backwards and any narrative composition.

Read the full file on GitHub · 112 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago First seen · 112 lines · 113 tokens per session scan A e6ddebeb3d66

Subscribe to this mod's changes

customer-research is a skill published in the GitHub repository theagenticguy/erpaval (28 stars, last pushed 3mo ago), licensed MIT. It adds 113 tokens to every session and 1,610 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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