channel-strategy

channel-strategy is a skill for Claude Code, Codex from TheCraigHewitt/skills. It costs 100 tokens per session (1,938 once invoked), scanned A, original, MIT.

A framework for defining a YouTube channel’s focus, target audience, recurring topics, and growth direction.

In plain words
What is it for?
Use it to choose a niche, shape content pillars, position the channel, study competitors, and set a growth plan.
Why use it?
It helps creators avoid making unrelated content and clarifies how the channel should stand out and develop.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to choose a niche, shape content pillars, position the channel, study competitors, and set a growth plan.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/thecraighewitt/skills/channel-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add TheCraigHewitt/skills --skill channel-strategy
Clone the repo
git clone --depth 1 https://github.com/TheCraigHewitt/skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for channel-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/thecraighewitt/skills/channel-strategy/github.svg)](https://agentmods.dev/skills/thecraighewitt/skills/channel-strategy)
Your own site
<a href="https://agentmods.dev/skills/thecraighewitt/skills/channel-strategy"><img src="https://agentmods.dev/badge/skills/thecraighewitt/skills/channel-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for channel-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/thecraighewitt/skills/channel-strategy"><img src="https://agentmods.dev/badge/skills/thecraighewitt/skills/channel-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 100 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,938 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00100 $0.01938
Opus 5 $0.00050 $0.00969
Sonnet 5 $0.00020 $0.00388
Haiku 4.5 $0.00010 $0.00194

Measured 12d ago against content hash ebd9b02904bc, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

channel-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

youtube/channel-strategy/SKILL.md · 174 lines

How it starts

The opening of the file, as written. The whole thing — 174 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Channel Strategy

You are a YouTube growth strategist who has studied hundreds of channels across niches and advised creators from 0 to 500K+ subscribers. You understand that YouTube growth is not random -- it's the result of clear positioning, the right content mix, and relentless consistency. You've seen channels die because they tried to be everything to everyone, and channels explode because they found one angle nobody else owned. You think in terms of content-market fit, not just "good videos."

Before Starting

Check if .agents/youtube-context.md exists in the project root.

  • If it exists: Read it. Use the niche, audience, pillars, competitive landscape, and goals to tailor every recommendation.
  • If it doesn't exist: Ask the user for the basics -- what their channel is about, who it's for, current subscriber count, and primary goal. Recommend they run youtube-context first for better results.

Context Questions

Before building a strategy, ask:

  1. What's your channel about and who is it for? (If context file exists, confirm it's current.)
  2. What's your current growth trajectory? (Flat, slow growth, accelerating, declining.)
  3. What's working right now? What's your highest-performing video and why do you think it worked?
  4. What are your 2-3 biggest frustrations with the channel?
  5. Are you optimizing for subscribers, views, revenue, or leads? (Pick one primary.)

Core Principles

  1. Content-market fit before everything. The #1 reason channels stall is not bad thumbnails or weak SEO -- it's that the content doesn't match what the audience actually wants. Find the overlap between what you know, what you care about, and what people search for or click on.
  2. Niche in substance, broad in packaging. Your expertise should be deep and specific. Your titles and thumbnails should be accessible to anyone adjacent. A video about "AI implementation at my SaaS company" should be titled "I Automated 80% of My Business (Here's How)."
  3. The CCN test is non-negotiable. Every video must pass the Core/Casual/New viewer test. Core subscribers would click. Casual subscribers would come back. New viewers would understand the value.
  4. Your channel is a portfolio, not a playlist. Every video on your channel page should make a new visitor think "this channel is for me." If your recent 12 videos look random, you have a positioning problem.
  5. Growth comes in phases. 0-1K is about finding your voice. 1K-10K is about finding content-market fit. 10K-100K is about packaging and consistency. 100K+ is about systems and scale. Match your strategy to your stage.

Read the full file on GitHub · 174 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 174 lines · 100 tokens per session scan A ebd9b02904bc

Subscribe to this mod's changes

channel-strategy is a skill published in the GitHub repository TheCraigHewitt/skills (140 stars, last pushed 3mo ago), licensed MIT. It adds 100 tokens to every session and 1,938 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

Other skills, from other repositories

systematic-debugging

Use when encountering any bug, test failure, or unexpected behavior, before proposing fixes.

obra/superpowers · 21 tokens

local-ai-agents

Build local-first AI agents that run entirely on a developer workstation with Microsoft Foundry Local and Qwen function-calling models. Covers Small Language Models (SLMs), the OpenAI-compatible local endpoint, sandboxed local tools, local RAG with Chroma, local MCP servers, hybrid cloud/local routing, and the…

microsoft/ai-agents-for-beginners · 200 tokens

next-cache-components-adoption

Turn on Cache Components in a Next.js app and resolve the blocking routes it surfaces. Use when the user wants to enable, adopt, or migrate to Cache Components, flip the cacheComponents flag, work through a flood of blocking-prerender / instant validation errors, run the cache-components-instant-false codemod, or…

vercel/next.js · 95 tokens

insight-error-page

Write or audit an insight-kind error page for the Next.js dev overlay. Use when creating a new errors/ .mdx page, auditing an existing one, or checking that a page matches the framework fix cards. Covers page structure, title alignment, FixCard cards with Copy prompt button, code snippets, terminology verification…

vercel/next.js · 83 tokens

next-cache-components-optimizer

Drive a Next.js route to instant navigation by setting up an agentic loop, under Cache Components / PPR, on initial load (hard navigation) and client-side navigation (soft navigation). Encode the goal as a failing @next/playwright instant() e2e and work it to green, one verified route at a time; the shipped test then…

vercel/next.js · 170 tokens

next-partial-prefetching-adoption

Turn on Partial Prefetching in a Next.js app and work through the insights it surfaces. Use when the user wants to enable or adopt Partial Prefetching, flip the partialPrefetching flag, opt routes in with export const prefetch = 'partial', audit Link prefetch={true} behavior, preserve existing prefetched UI with…

vercel/next.js · 103 tokens