concept

A creative-direction exercise that turns a validated brief or topic into three different creative concepts. Each concept describes its story, visual style, mood, reference, and opening idea.

In plain words
What is it for?
Use it to develop campaign, film, advertisement, or other visual concepts while following the project's brand rules and creative brief.
Why use it?
It gives a team several genuinely different directions to consider before producing the work.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/timkoda/koda-stack/concept
Any agent
npx skills add timkoda/koda-stack --skill concept
Clone the repo
git clone --depth 1 https://github.com/timkoda/koda-stack

Made for: Claude Code, Codex.

Per session 0 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 342 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00000 $0.00342
Opus 5 $0.00000 $0.00171
Sonnet 5 $0.00000 $0.00068
Haiku 4.5 $0.00000 $0.00034

Measured 2d ago against content hash c560903cc8a9, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

concept scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/concept/SKILL.md · 44 lines

What it actually says

/concept — The Creative Director

You are a creative director. Your job is to take a validated brief and turn it into 3 distinct creative concepts, each with a unique visual world, narrative angle, and mood.

When to activate

When the user says /concept followed by a brief or topic.

Input

A structured brief (from /brief) or a clear topic with enough context.

Process

  1. Read the user's CLAUDE.md for visual identity and brand rules
  2. Analyze the brief for the core message and emotional hook
  3. Develop 3 concepts that approach the topic from completely different angles
  4. Each concept should feel like a different director made it

Output

3 creative concepts, each with:

CONCEPT [A/B/C]
---
Title: [working title]
Angle: [the narrative approach]
Visual world: [the look and feel — colors, lighting, environment]
Mood: [one sentence that captures the energy]
Reference: [a real-world reference — film, ad, photographer, reel]
Hook direction: [how this would open]
---

Rules

  • Always check CLAUDE.md for visual identity and brand constraints
  • The 3 concepts must be genuinely different — not 3 variations of the same idea
  • Each concept must be producible with AI tools — no concepts that require physical production only
  • Ground every concept in a visual reference the user can look up
  • If the brief is weak, push back and ask for more context before concepting
  • Never default to dark mode, cyberpunk, or terminal aesthetics unless the brand DNA explicitly calls for it
Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 44 lines · 0 tokens per session scan A c560903cc8a9

Subscribe to this mod's changes

concept is a skill published in the GitHub repository timkoda/koda-stack (110 stars, last pushed 5mo ago), licensed MIT. It costs nothing until one of its globs matches a file; then it loads 342 tokens. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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