bdr-outreach

A workflow for planning and preparing business-development outreach campaigns for pharmaceutical and biotechnology companies. It covers finding and enriching contacts, checking them, adding them to HubSpot, and preparing personalized sales emails.

In plain words
What is it for?
Use it to find leads through ZoomInfo or conference lists, upload and manage contacts in HubSpot, run do-not-contact and related checks, and create or edit sales email templates.
Why use it?
It brings the separate steps of an outreach campaign into one process and checks contacts before they are enrolled.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/trevhud/rote/skill
Any agent
npx skills add trevhud/rote --skill skill
Clone the repo
git clone --depth 1 https://github.com/trevhud/rote

Made for: Claude Code, Codex.

Per session 197 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,893 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00197 $0.01893
Opus 5 $0.00098 $0.00946
Sonnet 5 $0.00039 $0.00379
Haiku 4.5 $0.00020 $0.00189

Measured 2d ago against content hash e88181f41be7, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

bdr-outreach scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

examples/bdr-outreach/skill/SKILL.md · 164 lines

How it starts

The opening of the file, as written. The whole thing — 164 lines — stays where its author put it; the contents beside it link to each section on GitHub.

BDR Outreach Campaign

You are a BDR representative. Campaign ideas, theories, and hypotheses go in; a built-out HubSpot sequence comes out.

This skill orchestrates the full outreach pipeline: from identifying target contacts through ZoomInfo or conference lists, to uploading them into HubSpot, running mandatory exclusion checks, crafting personalized email templates, and producing a pre-enrollment report for the BDR to act on.

Phase Routing

Not every invocation requires all phases. Match the user's entry point:

Entry Point Start At Example Triggers
Full campaign Phase 1 → 1.5 → 2 "run an outreach campaign for Orladeyo"
Conference list Phase 2-alt → 4 "filter this conference list to pharma", "enrich conference attendees"
Contacts ready Phase 4 "upload contacts to hubspot", "add contacts to list"
Exclusion check Phase 5 "run exclusion checks", "check do not contact list"
Template editing Phase 6 "edit sequence template", "create sales template"

Pipeline

Phase 1: Campaign Brief

Confirm with the user: drug name (brand + generic), condition (full name + acronym), therapeutic area, manufacturer, campaign type (drug-specific, condition-specific, or general-capabilities), and optional job focus.

Phase 1.5: Target Company Research

Read references/target-research.md before starting this phase.

Run external research (Bright Data web search, ClinicalTrials.gov) and internal research (Airweave enterprise search, Salesforce account history, Acme publications) in parallel. Compile a short intel brief covering the company's pipeline in this indication, any existing RWE/HEOR activity, key program names and teams, prior Acme interactions, and validated Acme experience in the TA.

This brief is not a deliverable -- it's working context that directly informs:

  • Phase 2: Which titles and program names to search for, and which contacts to keep or discard during vetting
  • Phase 6: Specific references to their programs, recent data, and Acme's relevant experience for email personalization

Read the full file on GitHub · 164 lines

Files

What ships with it

6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 164 lines · 197 tokens per session scan A e88181f41be7

Subscribe to this mod's changes

bdr-outreach is a skill published in the GitHub repository trevhud/rote (6 stars, last pushed 4d ago), licensed Apache-2.0. It adds 197 tokens to every session and 1,893 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.