webflow-mcp:asset-audit

Asset Audit

Analyze assets on a Webflow site for SEO optimization.

Important Note

ALWAYS use Webflow MCP tools for all operations:

• Use Webflow MCP's data_assets_tool for fetching and updating assets
• Use Webflow MCP's get_asset_preview (with the asset's asset_id) for analyzing image content
• Use Webflow MCP's data_sites_tool with action list_sites for listing available sites
• Use Webflow MCP's webflow_guide_tool to get best practices before starting
• DO NOT use any other tools or methods for Webflow operations
• All tool calls must include the required context parameter (15-25 words, third-person perspective)

Instructions

Phase 1: Site Selection & Asset Discovery

1. Get site: Identify the target site. If user does not provide site ID, ask for it.
2. Fetch all assets: Use Webflow MCP's data_assets_tool to get all assets from the site (each asset record includes its asset_id, needed for previews)
   • For sites with 50+ assets, process in batches of 20
   • Show progress: "Processing assets 1-20 of 150..."
3. Detect patterns: Analyze asset naming for common patterns:
   • Camera uploads (IMG_, DSC_, etc.)
   • Screenshots (screenshot, Screen Shot, etc.)
   • Generic names (untitled, image-1, etc.)
   • Date-based names (2024-01-10, etc.)

Phase 2: Issue Analysis & Pattern Recognition

1. Identify issues: List all assets which:
   • Do not have alt text set (null or empty string)
   • Have existing alt text but it's poor quality (too short, redundant phrases, etc.)
   • Do not have SEO-friendly asset names
   • Are duplicates or very similar
2. Pattern detection report: Show detected patterns:

   🔍 Detected patterns:
   - 15 assets start with "IMG_" (camera uploads)
   - 8 assets contain "screenshot"
   - Suggest: Bulk rename these patterns
   

3. Ask user preference: Ask if they want to generate:
   • Alt text only
   • SEO-friendly names only
   • Both
   • Apply naming pattern/template