launch

launch is a skill for Claude Code from whawkinsiv/solo-founder-skills. It costs 68 tokens per session (2,360 once invoked), scanned A, original, MIT.

A launch-planning guide for releasing a product, including Product Hunt campaigns, waitlists, beta programs, and early-user outreach.

In plain words
What is it for?
Use it to plan launch-week tasks, build a waitlist, coordinate promotion across channels, run a beta program, and keep attracting and learning from early users.
Why use it?
It helps turn a release into an organised campaign instead of a single announcement, with preparation before launch and follow-up afterward.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the solo-founder-skills plugin — 54 skills, 1 command shipped together

Good fit Use it to plan launch-week tasks, build a waitlist, coordinate promotion across channels, run a beta program, and keep attracting and learning from early users.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/whawkinsiv/solo-founder-skills/launch
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add whawkinsiv/solo-founder-skills --skill launch
Clone the repo
git clone --depth 1 https://github.com/whawkinsiv/solo-founder-skills

Made for: Claude Code.

Or install solo-founder-skills, the plugin that ships this one along with the rest of its 54 skills, 1 command.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for launch

README.md
[![agentmods](https://agentmods.dev/badge/skills/whawkinsiv/solo-founder-skills/launch/github.svg)](https://agentmods.dev/skills/whawkinsiv/solo-founder-skills/launch)
Your own site
<a href="https://agentmods.dev/skills/whawkinsiv/solo-founder-skills/launch"><img src="https://agentmods.dev/badge/skills/whawkinsiv/solo-founder-skills/launch/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for launch

Your own site · 80×15
<a href="https://agentmods.dev/skills/whawkinsiv/solo-founder-skills/launch"><img src="https://agentmods.dev/badge/skills/whawkinsiv/solo-founder-skills/launch.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 68 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,360 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00068 $0.02360
Opus 5 $0.00034 $0.01180
Sonnet 5 $0.00014 $0.00472
Haiku 4.5 $0.00007 $0.00236

Measured 11d ago against content hash a1a23fcb5fe5, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

launch scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/launch/SKILL.md · 247 lines

How it starts

The opening of the file, as written. The whole thing — 247 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Launch Strategy & Go-to-Market

A launch is not a moment — it's a 6-week campaign with a peak in the middle. This skill helps you build a waitlist, coordinate launch day across multiple channels, and sustain momentum for 30 days after.

Core Principles

  • A launch without an audience is a tree falling in an empty forest. Build the audience first, even if it's small.
  • Momentum is manufactured, not organic. Every "overnight success" launch had weeks of preparation.
  • Launch once, but launch everywhere simultaneously. Coordinated beats sequential.
  • The goal of launch day is not revenue — it is attention, feedback, and a base of early advocates.
  • Post-launch matters more than launch day. Most founders celebrate and then go silent. The ones who win keep pushing for 30 days after.

Pre-Launch Phase (4-6 Weeks Before)

Build a Waitlist

Waitlist Setup Checklist:
- [ ] Landing page live with clear value prop (see landing-page)
- [ ] Email capture with incentive ("Get early access" or "Join 500+ founders")
- [ ] Confirmation email with share mechanic ("Move up the list by sharing")
- [ ] Weekly update email to keep waitlist warm
- [ ] Social proof counter ("1,247 founders waiting")

Tools: Waitlist-specific (LaunchList, GetWaitlist) or simple email capture (ConvertKit, Buttondown).

Tell AI:

Build a waitlist landing page for [product]. Include email capture,
a "why join" section with 3 bullets, social proof counter, and a
share-to-move-up mechanic. Use [framework/stack].

Seed Your Launch Audience

You need at least 100 people who will show up on launch day. Sources:

  • Build in public — Share progress on Twitter/X, LinkedIn, Indie Hackers for 4-6 weeks before launch (see content)
  • Direct outreach — Email 50 people who fit your ICP, offer early access in exchange for feedback
  • Communities — Be active (not spammy) in 3-5 communities where your users hang out
  • Personal network — Email everyone you know. Ask for shares, not signups
  • Founder communities — Indie Hackers, r/SaaS, Hacker News, relevant Discord/Slack groups

Read the full file on GitHub · 247 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 247 lines · 68 tokens per session scan A a1a23fcb5fe5

Subscribe to this mod's changes

launch is a skill published in the GitHub repository whawkinsiv/solo-founder-skills (243 stars, last pushed 15d ago), licensed MIT. It adds 68 tokens to every session and 2,360 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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