Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add Wrenbjor/Hormozi-Marketing-Agent-Skills --skill hormozi-content-copywritinggit clone --depth 1 https://github.com/Wrenbjor/Hormozi-Marketing-Agent-SkillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-content-copywriting)<a href="https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-content-copywriting"><img src="https://agentmods.dev/badge/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-content-copywriting/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-content-copywriting"><img src="https://agentmods.dev/badge/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-content-copywriting.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00088 | $0.01946 |
| Opus 5 | $0.00044 | $0.00973 |
| Sonnet 5 | $0.00018 | $0.00389 |
| Haiku 4.5 | $0.00009 | $0.00195 |
Grade A, and why
hormozi-content-copywriting scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 189 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Hormozi Content Creation & Copywriting
Core Philosophy
Content is the new cold calling. Every piece of content should do one of three things: (1) attract your ideal customer, (2) build trust and authority, (3) make an offer. The best content does all three simultaneously. Give away the secrets, sell the implementation.
The Hook Framework
The hook is the single most important element of any piece of content. If the hook fails, nothing else matters.
Hook Formulas That Work
The Contrarian Hook: Challenge a widely-held belief
- "The reason you're not growing isn't what you think"
- "Stop [common advice everyone gives]. Here's what actually works."
The Proof Hook: Lead with a specific result
- "How we generated $1.2M in 90 days using a strategy nobody talks about"
- "I went from $0 to $100K/mo in 6 months. Here's the exact playbook."
The Curiosity Gap: Open a loop the reader must close
- "There's one number that predicts whether your business will succeed or fail"
- "The #1 mistake I see business owners making (and how to fix it in 24 hours)"
The Direct Benefit Hook: Promise a specific outcome
- "Watch this to get your first 5 customers this week"
- "How to double your close rate on sales calls"
The Story Hook: Start mid-action
- "I was $100K in debt, sleeping on a gym floor, when I discovered..."
- "A client called me crying last week. She'd just had her first $50K month."
Hook Writing Process
- Write 20+ hook variations for every piece of content
- Pick the top 3 based on: specificity, curiosity, and relevance to your audience
- Test them (as titles, subject lines, or opening lines)
- The hook that gets the most engagement wins — save the pattern and reuse it
Content Creation Framework: Give-Give-Give-Ask
The Content Value Ladder
Level 1 — What: Tell them what to do. (Free content, social posts)
- "You need to raise your prices"
Level 2 — How: Show them how to do it. (Long-form content, YouTube, podcasts)
- "Here are 3 ways to raise your prices without losing customers"
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 189 lines · 88 tokens per session scan A 3a1f43b4c834
hormozi-content-copywriting is a skill published in the GitHub repository Wrenbjor/Hormozi-Marketing-Agent-Skills (5 stars, last pushed 5mo ago), licensed MIT. It adds 88 tokens to every session and 1,946 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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