Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add Wrenbjor/Hormozi-Marketing-Agent-Skills --skill hormozi-lead-generationgit clone --depth 1 https://github.com/Wrenbjor/Hormozi-Marketing-Agent-SkillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-lead-generation)<a href="https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-lead-generation"><img src="https://agentmods.dev/badge/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-lead-generation/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-lead-generation"><img src="https://agentmods.dev/badge/skills/wrenbjor/hormozi-marketing-agent-skills/hormozi-lead-generation.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00079 | $0.02066 |
| Opus 5 | $0.00039 | $0.01033 |
| Sonnet 5 | $0.00016 | $0.00413 |
| Haiku 4.5 | $0.00008 | $0.00207 |
Grade A, and why
hormozi-lead-generation scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 186 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Hormozi Lead Generation & Advertising
Core Philosophy
There are only two problems in business: (1) not enough leads, or (2) not enough conversions. This skill solves #1. A "lead" is anyone who has shown interest. The goal is to create systems that generate leads predictably, not rely on hope or luck.
The Core Four: Lead Generation Channels
Every business generates leads through exactly four methods. Two are one-to-one, two are one-to-many. Two use your audience (warm), two use other people's audiences (cold).
| YOUR AUDIENCE (Warm) | OTHER'S AUDIENCE (Cold)
--------------------|----------------------|------------------------
ONE-TO-ONE | Warm Outreach | Cold Outreach
ONE-TO-MANY | Content (Posting) | Paid Ads (Running Ads)
Channel 1: Warm Outreach (1-to-1, Warm)
Reach out directly to people who already know you exist.
Who to reach out to:
- Past customers and clients
- People who inquired but didn't buy
- Your personal network (friends, family, colleagues)
- Social media followers and connections
- Email subscribers
- Referral sources
The 100 Reach-Out Method: Contact 100 people per day using this template:
- Personalized opener (reference something specific about them)
- "I'm working on [project/offer] that helps [avatar] get [result]"
- "Do you know anyone who might be interested?"
The "do you know anyone" framing removes pressure. They'll often self-identify: "Actually, I might be interested."
Warm Outreach Scripts:
- For past clients: "Hey [name], I've got something new that builds on [what you did together]. Thought of you. Worth a quick chat?"
- For network: "Hey [name] — quick question. I'm helping [type of person] get [result]. Know anyone who'd be a fit?"
- For social followers: Reply to their content first. Build rapport. Then transition to a genuine offer conversation.
Channel 2: Content / Posting (1-to-Many, Warm)
Create content that attracts your ideal customer to you. See Content Creation skill for the full framework.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 186 lines · 79 tokens per session scan A 3910daafdff9
hormozi-lead-generation is a skill published in the GitHub repository Wrenbjor/Hormozi-Marketing-Agent-Skills (5 stars, last pushed 5mo ago), licensed MIT. It adds 79 tokens to every session and 2,066 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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