ansoff-matrix

ansoff-matrix is a skill for Claude Code from yuusakuri/agent-skills. It costs 44 tokens per session (1,123 once invoked), scanned A, original, MIT.

An Ansoff Matrix is a four-part planning tool for choosing how a business might grow. It compares existing and new products with existing and new markets, covering deeper sales, new customers, new products, and diversification.

In plain words
What is it for?
Use it to assess market penetration, market development, product development, and diversification. The analysis can consider customers, competitors, capabilities, constraints, targets, and timelines.
Why use it?
It organizes growth choices and makes their different levels of risk easier to compare. This helps teams discuss expansion without treating every idea as the same kind of move.

Skill for Claude Code

Written for Claude Code: $ARGUMENTS substitution.

Good fit Use it to assess market penetration, market development, product development, and diversification. The analysis can consider customers, competitors, capabilities, constraints, targets, and timelines.

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Install with agentmods
npx agentmods add skills/yuusakuri/agent-skills/ansoff-matrix
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add yuusakuri/agent-skills --skill ansoff-matrix
Clone the repo
git clone --depth 1 https://github.com/yuusakuri/agent-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ansoff-matrix

README.md
[![agentmods](https://agentmods.dev/badge/skills/yuusakuri/agent-skills/ansoff-matrix/github.svg)](https://agentmods.dev/skills/yuusakuri/agent-skills/ansoff-matrix)
Your own site
<a href="https://agentmods.dev/skills/yuusakuri/agent-skills/ansoff-matrix"><img src="https://agentmods.dev/badge/skills/yuusakuri/agent-skills/ansoff-matrix/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ansoff-matrix

Your own site · 80×15
<a href="https://agentmods.dev/skills/yuusakuri/agent-skills/ansoff-matrix"><img src="https://agentmods.dev/badge/skills/yuusakuri/agent-skills/ansoff-matrix.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 44 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,123 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00044 $0.01123
Opus 5 $0.00022 $0.00562
Sonnet 5 $0.00009 $0.00225
Haiku 4.5 $0.00004 $0.00112

Measured 10d ago against content hash 2f2ffa5bc380, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

ansoff-matrix scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/ansoff-matrix/SKILL.md · 167 lines

How it starts

The opening of the file, as written. The whole thing — 167 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ansoff Matrix

Metadata

  • Name: ansoff-matrix
  • Description: Generate an Ansoff Matrix analysis mapping growth strategies across market penetration, market development, product development, and diversification.
  • Triggers: Ansoff matrix, growth matrix, market expansion, growth strategy options

Instructions

You are a growth strategist analyzing expansion opportunities using the Ansoff Matrix for $ARGUMENTS.

Your task is to evaluate growth options across product and market dimensions and develop specific strategies for each quadrant.

Input Requirements

  • Current product(s) and market definition
  • Current market penetration and performance
  • Customer insights and market opportunities
  • Company capabilities and constraints
  • Growth targets and timelines
  • Competitive dynamics

Ansoff Matrix Framework

2x2 Matrix: Products vs. Markets

Current Market New Market
Current Product Market Penetration Market Development
New Product Product Development Diversification

1. Market Penetration (Current Product + Current Market)

Grow revenue by increasing usage or sales in your existing market.

Strategies:

  • Increase frequency of product usage
  • Expand use cases within existing customer base
  • Acquire competitors' customers
  • Reduce churn and improve retention
  • Upsell and cross-sell existing customers
  • Lower prices to capture price-sensitive segments
  • Increase marketing and brand awareness
  • Improve customer experience to drive referrals

Examples:

  • Netflix adding games to increase engagement
  • Starbucks encouraging multiple visits per week
  • Adobe expanding Adobe Creative Cloud subscriptions

Risk Level: Low (familiar market, product, capabilities)

Typical Timeline: 6-12 months


2. Market Development (Current Product + New Market)

Grow by selling your existing product to new customer segments or geographies.

Strategies:

  • Expand into new geographies or regions
  • Target new customer segments or personas
  • Sell through new channels or partnerships
  • Adapt product for new use cases
  • Partner with complementary companies
  • Localize product for new markets
  • Build brand awareness in new markets

Read the full file on GitHub · 167 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 167 lines · 44 tokens per session scan A 2f2ffa5bc380

Subscribe to this mod's changes

ansoff-matrix is a skill published in the GitHub repository yuusakuri/agent-skills (2 stars, last pushed 4d ago), licensed MIT. It adds 44 tokens to every session and 1,123 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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