brand-guidelines-builder

brand-guidelines-builder is a skill for Claude Code from zapier/gtm-cheat-codes. It costs 20 tokens per session (194 once invoked), scanned A, original, MIT.

A review guide for checking creative work against a brand system, including approved colors, type styles, logos, images, layouts, and writing tone. It is intended for people who are not designers.

In plain words
What is it for?
Use it to review campaign assets or page concepts, assess brand alignment, prioritize fixes, and decide when human approval is needed.
Why use it?
It makes brand feedback practical by identifying mismatches, explaining what to fix, and avoiding invented brand rules.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the gtm-cheat-codes plugin — 21 skills shipped together

Good fit Use it to review campaign assets or page concepts, assess brand alignment, prioritize fixes, and decide when human approval is needed.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/zapier/gtm-cheat-codes/brand-guidelines-builder
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add zapier/gtm-cheat-codes --skill brand-guidelines-builder
Clone the repo
git clone --depth 1 https://github.com/zapier/gtm-cheat-codes

Made for: Claude Code.

Or install gtm-cheat-codes, the plugin that ships this one along with the rest of its 21 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-guidelines-builder

README.md
[![agentmods](https://agentmods.dev/badge/skills/zapier/gtm-cheat-codes/brand-guidelines-builder.svg)](https://agentmods.dev/skills/zapier/gtm-cheat-codes/brand-guidelines-builder)
Your own site
<a href="https://agentmods.dev/skills/zapier/gtm-cheat-codes/brand-guidelines-builder"><img src="https://agentmods.dev/badge/skills/zapier/gtm-cheat-codes/brand-guidelines-builder.svg" alt="Measured on agentmods" height="20"></a>
Per session 20 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 194 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00020 $0.00194
Opus 5 $0.00010 $0.00097
Sonnet 5 $0.00004 $0.00039
Haiku 4.5 $0.00002 $0.00019

Measured 8d ago against content hash e93870d78977, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

brand-guidelines-builder scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/marketing/brand-guidelines-builder/SKILL.md · 28 lines

What it actually says

Brand Guidelines Builder

Use this skill to review creative assets, campaign ideas, or page concepts against a brand system.

Workflow

  1. Ask for the asset, brief, audience, and channel when missing.
  2. Review color, typography, logo usage, imagery, layout, and tone.
  3. Score alignment and explain issues in plain language.
  4. Provide prioritized fixes and escalation guidance.

Zapier MCP And SDK Role

  • Use Zapier MCP to read approved brand docs, asset libraries, and design references.
  • Use Zapier SDK only if the team wants a repeatable review intake queue or feedback log.
  • Keep official guideline changes and final external use human-approved.

Guardrails

  • Do not invent brand rules.
  • Link only to approved public or team-approved brand resources.
  • Keep feedback practical and kind.
Files

What ships with it

5 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 28 lines · 20 tokens per session scan A e93870d78977

Subscribe to this mod's changes

brand-guidelines-builder is a skill published in the GitHub repository zapier/gtm-cheat-codes (334 stars, last pushed 1mo ago), licensed MIT. It adds 20 tokens to every session and 194 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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