customer-research

customer-research is a skill for Claude Code from zircote-plugins/sigint. It costs 66 tokens per session (1,936 once invoked), scanned A, original, MIT.

A customer-research guide for learning about users, their needs, behavior, and buying decisions.

In plain words
What is it for?
Use it for user interviews, surveys, personas, customer segments, buyer journeys, jobs-to-be-done, and analysis of feedback or support requests.
Why use it?
It gives structure to customer discovery instead of relying on guesses about who users are or what they want.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the sigint plugin — 16 skills, 9 commands, 6 agents, 1 hook shipped together

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/zircote-plugins/sigint/customer-research
Any agent
npx skills add zircote-plugins/sigint --skill customer-research
Clone the repo
git clone --depth 1 https://github.com/zircote-plugins/sigint

Made for: Claude Code.

Or install sigint, the plugin that ships this one along with the rest of its 16 skills, 9 commands, 6 agents, 1 hook.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for customer-research

README.md
[![agentmods](https://agentmods.dev/badge/skills/zircote-plugins/sigint/customer-research.svg)](https://agentmods.dev/skills/zircote-plugins/sigint/customer-research)
Your own site
<a href="https://agentmods.dev/skills/zircote-plugins/sigint/customer-research"><img src="https://agentmods.dev/badge/skills/zircote-plugins/sigint/customer-research.svg" alt="Measured on agentmods" height="20"></a>
Per session 66 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,936 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00066 $0.01936
Opus 5 $0.00033 $0.00968
Sonnet 5 $0.00013 $0.00387
Haiku 4.5 $0.00007 $0.00194

Measured 6d ago against content hash 3b6779b5e703, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-06, from the pricing page.

Security

Grade A, and why

customer-research scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/customer-research/SKILL.md · 313 lines

How it starts

The opening of the file, as written. The whole thing — 313 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Customer Research

Overview

Customer research systematically gathers insights about target users to inform product and market decisions. This skill covers methodologies for understanding customer needs, behaviors, and preferences.

Required Frameworks

Framework Output Section Required Condition
Persona Development Customer Personas yes
Jobs-to-be-Done JTBD Analysis yes
Journey Mapping Customer Journey yes
Segmentation & Prioritization Customer Segments yes

Trend Indicators: Load and apply the trend indicator definitions from protocols/TREND-INDICATORS.md.

Research Types

Quantitative Research

  • Surveys and questionnaires
  • Usage analytics
  • A/B testing results
  • Market share data
  • NPS/satisfaction scores

Qualitative Research

  • Customer interviews
  • Focus groups
  • Observation studies
  • Support ticket analysis
  • Review mining

Persona Development

Core Elements

Demographics

  • Age range
  • Job title/role
  • Industry
  • Company size
  • Location

Psychographics

  • Goals and motivations
  • Pain points and frustrations
  • Decision-making style
  • Information sources
  • Technology comfort

Behaviors

  • Current solutions used
  • Buying process
  • Key triggers
  • Evaluation criteria

Persona Template

## [Persona Name]

### Profile
- **Role**: [Job title]
- **Company**: [Size, industry]
- **Experience**: [Years in role]

### Goals
1. [Primary goal]
2. [Secondary goal]
3. [Tertiary goal]

### Pain Points
1. [Major frustration]
2. [Secondary frustration]
3. [Minor annoyance]

### Quote
"[Representative statement capturing mindset]"

### Buying Behavior
- **Trigger**: [What prompts search]
- **Research**: [How they evaluate]
- **Decision**: [Who/what influences]
- **Timeline**: [Typical cycle length]

### Preferred Channels
- [Channel 1]
- [Channel 2]

Jobs-to-be-Done Framework

Focus on what customers are trying to accomplish:

Read the full file on GitHub · 313 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago First seen · 313 lines · 66 tokens per session scan A 3b6779b5e703

Subscribe to this mod's changes

customer-research is a skill published in the GitHub repository zircote-plugins/sigint (20 stars, last pushed 19d ago), licensed MIT. It adds 66 tokens to every session and 1,936 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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