Product Marketing Audit — comprehensive audit across marketing, design, and web dev with scored categories, video walkthroughs, and a prioritized roadmap. Use when onboarding a new client or evaluating an existing one.
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
Stage 3: Brand Strategy Workshop — discover how the client wants people to feel through visuals, identify muses and inspirations for three distinct creative concepts. Use when running brand strategy for Revolution or serious Evolution engagements.
Stage 7: Brand Style Guide (Optional) — create a comprehensive reference document for brand handoff to other designers. Use when building a style guide for client brand handoff.
Apply and enforce brand voice, style guide, and messaging pillars across content. Use when reviewing content for brand consistency, documenting a brand voice, adapting tone for different audiences, or checking terminology and style guide compliance.
Implement and enforce a defined brand system in code — color roles, typography rules, visual motifs, and design tokens. Use when building any site with an established brand identity, reviewing brand consistency, or generating design tokens. Not for defining a brand from scratch.
When you want to pressure-test a potential new business, product, or side project against the serial-founder filter. Not "marketing ideas for a product" (that's marketing-skills:marketing-ideas) — this is "should this business exist + can you win it." Runs the idea through a structured framework (problem, audience…
Create beautiful visual art in .png and .pdf documents using design philosophy. You should use this skill when the user asks to create a poster, piece of art, design, or other static piece. Create original visual designs, never copying existing artists' work to avoid copyright violations.
When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause…
Stage 11: Client Handoff & Training — ensure the client can independently manage, update, and maintain their website. Use when preparing training materials or documentation for client delivery.
Stage 0: Client Intake & Sales — sales calls, preliminary info collection, and the 99-point audit. Use when onboarding a new client or starting any engagement.
When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership…
Use when Claude Code needs a second opinion, verification, or deeper research on technical matters. This includes researching how a library or API works, confirming implementation approaches, verifying technical assumptions, understanding complex code patterns, or getting alternative perspectives on architectural…
Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out…
Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers…
Your team's shared, AI-ready knowledge base — people, companies, meetings, SOPs, and decisions structured so Claude can answer questions on your team's behalf. Team-scope sibling to second-brain (which is personal-scope). Seven modes — capture (drop something into the right structured dir), compile (process into wiki…
Monthly CFO workflow for a company or agency — pull raw data from bank + payment processor + payroll + expense management, categorize and reconcile, compute end-of-month cash via transaction-sum method, update a scenario projector for forward forecasting, write the monthly snapshot report, surface decisions to…
When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,'…
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,'…
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content…
When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too…
When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value…
Stage 5: Creative Direction — translate brand strategy into a concrete visual direction with approved aesthetic. Use when developing stylescapes, hero concepts, or finalizing visual direction.
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At most 3 mods per repository are shown here, and a mod shipped inside a plugin is left to that plugin's page — the rest are on their repository pages: