Global Claude Code and AI agent configuration
This repository also configures its own agents. See what agent-config tells them →
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test…
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative…
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad…
conversionfactory/agent-config
Skill Claude CodeCodex
AI SDK patterns for Anthropic Claude and OpenAI. Use when adding AI features to apps, streaming responses, tool use, or building chat interfaces.
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for…
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this,"…
conversionfactory/agent-config
Skill Claude CodeCodex
Designs REST and GraphQL APIs with best practices. Use when creating new endpoints, designing API contracts, or reviewing API design.
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to audit or optimize an App Store or Google Play listing. Also use when the user mentions 'ASO audit,' 'app store optimization,' 'optimize my app listing,' 'improve app visibility,' 'app store ranking,' 'audit my listing,' 'why aren't people downloading my app,' 'improve my app conversion,'…
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives…
conversionfactory/agent-config
Skill Claude CodeCodex
CF Product Marketing Audit — marketing team portion. Runs automated research, builds a URL inventory, walks the auditor through 17 scored marketing sections, and outputs a Notion-ready document. Use when running the marketing slice of a client product marketing audit. Pass the client domain as an argument, e.g.…
conversionfactory/agent-config
Skill Claude CodeCodex
Product Marketing Audit — comprehensive audit across marketing, design, and web dev with scored categories, video walkthroughs, and a prioritized roadmap. Use when onboarding a new client or evaluating an existing one.
conversionfactory/agent-config
Skill Claude CodeCodex
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
conversionfactory/agent-config
Skill Claude CodeCodex
Stage 3: Brand Strategy Workshop — discover how the client wants people to feel through visuals, identify muses and inspirations for three distinct creative concepts. Use when running brand strategy for Revolution or serious Evolution engagements.
conversionfactory/agent-config
Skill Claude CodeCodex
Stage 7: Brand Style Guide (Optional) — create a comprehensive reference document for brand handoff to other designers. Use when building a style guide for client brand handoff.
conversionfactory/agent-config
Skill Claude CodeCodex
Apply and enforce brand voice, style guide, and messaging pillars across content. Use when reviewing content for brand consistency, documenting a brand voice, adapting tone for different audiences, or checking terminology and style guide compliance.
conversionfactory/agent-config
Skill Claude CodeCodex
Implement and enforce a defined brand system in code — color roles, typography rules, visual motifs, and design tokens. Use when building any site with an established brand identity, reviewing brand consistency, or generating design tokens. Not for defining a brand from scratch.
conversionfactory/agent-config
Skill Claude CodeCodex
When you want to pressure-test a potential new business, product, or side project against the serial-founder filter. Not "marketing ideas for a product" (that's marketing-skills:marketing-ideas) — this is "should this business exist + can you win it." Runs the idea through a structured framework (problem, audience…
conversionfactory/agent-config
Skill Claude CodeCodex
Create beautiful visual art in .png and .pdf documents using design philosophy. You should use this skill when the user asks to create a poster, piece of art, design, or other static piece. Create original visual designs, never copying existing artists' work to avoid copyright violations.
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause…
conversionfactory/agent-config
Skill Claude CodeCodex
Stage 11: Client Handoff & Training — ensure the client can independently manage, update, and maintain their website. Use when preparing training materials or documentation for client delivery.
conversionfactory/agent-config
Skill Claude CodeCodex
Stage 0: Client Intake & Sales — sales calls, preliminary info collection, and the 99-point audit. Use when onboarding a new client or starting any engagement.
conversionfactory/agent-config
Skill Claude CodeCodex
When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership…
conversionfactory/agent-config
Skill Claude CodeCodex
Use when Claude Code needs a second opinion, verification, or deeper research on technical matters. This includes researching how a library or API works, confirming implementation approaches, verifying technical assumptions, understanding complex code patterns, or getting alternative perspectives on architectural…
conversionfactory/agent-config
Skill Claude CodeCodex
Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out…
At most 3 mods per repository are shown here, and a mod shipped inside a plugin is left to that plugin's page — the rest are on their repository pages: