jasonstrimpel

jasonstrimpel/lead-genius-plugin

Plugin Claude Code

Lead Genius lead generation plugin for Claude Code and Claude Cowork.

jasonstrimpel/lead-genius-plugin

Plugin Claude Code

AI-powered lead generation pipeline. Run /lead-genius:run to find qualified companies, identify decision makers, and generate personalized outreach emails through a conversational interview process.

jasonstrimpel/lead-genius-plugin

Instructions file

Instructions for jasonstrimpel/lead-genius-plugin, covering claude.md, what this is, plugin structure, architecture and agent roles.

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to analyze sales and marketing PDFs and extract GTM-relevant content. Context: The lead-genius pipeline needs to extract content from sales collateral PDFs before the GTM interview. user: "Analyze the collateral PDFs" assistant: "Spawning collateral-analyzer to extract GTM content from the PDFs" The…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to search the web for companies matching GTM strategy criteria. Runs once, sequentially (no parallel instances), so the same company is never rediscovered twice. Context: Research brief and scoring rubrics are ready. user: "Research companies matching our ICP" assistant: "Spawning company-researcher to…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to score, rank, and select the top companies from the company research file. Context: The company-researcher has finished. user: "Select the top companies" assistant: "Spawning company-synthesizer to score and rank the researched companies" The company-synthesizer reads companies.md, applies the scoring…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to generate marketing content (blog, LinkedIn posts, case study) from GTM research. Context: Company synthesis is complete with research-brief.md and qualified-companies.md. user: "Generate marketing content" assistant: "Spawning content-writer to create blog, LinkedIn posts, and case study" The…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to generate sales deck scripts (general offering deck script + prospect-specific deck scripts) from GTM research. Context: Company synthesis is complete with research-brief.md and qualified-companies.md. user: "Generate sales decks" assistant: "Spawning deck-scripter to create the general offering deck…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to compile the enriched decision-maker file into a single priority-ranked list. Context: dm-enricher has written dm-enriched.md. user: "Compile decision maker list" assistant: "Spawning dm-compiler to priority-rank all decision makers" The dm-compiler reads dm-enriched.md, applies the scoring formula…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to enrich decision-maker emails with ZoomInfo as the PRIMARY source, falling back to the internet-search and pattern-matched emails from dm-researcher when ZoomInfo cannot find a contact or its API credits are exhausted. Runs serially as Phase 8, after dm-researcher and before dm-compiler. Context…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to identify accessible business buyers at target companies. Runs once, sequentially, across all qualified companies (no parallel instances, no assigned subsets). Context: Qualified companies have been selected. user: "Research decision makers at target companies" assistant: "Spawning dm-researcher to…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to combine offering and GTM strategy interview outputs into a comprehensive research brief. Context: The GTM interview is complete with offering.md and gtm-strategy.md written. user: "Synthesize interview into research brief" assistant: "Spawning gtm-synthesizer to combine interview data into…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to generate a mail-merge-ready Excel file (mail-merge.xlsx) from the finished outreach emails. Runs last, after outreach (and any marketing/deck steps). Context: outreach.md has been written with a personalized email per decision maker. user: "Build the mail merge file" assistant: "Spawning…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to generate personalized, tier-matched cold outreach emails for each decision maker. Context: Decision makers have been compiled and ranked. user: "Generate outreach emails" assistant: "Spawning outreach-composer to write personalized emails for each decision maker" The outreach-composer reads all…

jasonstrimpel/lead-genius-plugin

Agent

Use this agent to generate deterministic scoring rubrics for company and decision-maker evaluation. Context: The research brief has been synthesized. user: "Generate scoring rubrics" assistant: "Spawning scoring-strategist to create company and DM scoring rubrics from the research brief" The scoring-strategist reads…

jasonstrimpel/lead-genius-plugin

Command

Run the full lead generation pipeline - from interview to personalized outreach.

jasonstrimpel/lead-genius-plugin

Skill Claude CodeCodex

Generate context-relevant, executive-level cold outreach emails optimized for response rates. Use when creating personalized outreach emails that reference specific triggers (news, promotions, initiatives), incorporate sender credentials, and match tone to buyer tier. Triggers on requests to write cold emails…