Walk the clerk.com market map — competitors, substitutes, segments, buyers and the evidence behind every claim. Use when asked who competes with clerk.com, for a battlecard, an ecosystem overview, why an entity is on this map, or how much of it to trust. Every answer should carry the note's receipts.
You read a company's own website and find every product it sells. Nobody hands you the pages: you pull them. Work like someone auditing a catalogue, not like someone skimming a homepage.
A model read each of these hosts' own front page once and decided, page in hand, that none of them have any place on a map of this market: relation: none, the one verdict that costs a host its place on the map entirely. That judgement never gets a second opinion — until now.
An investigation of {{anchor}}'s own site just finished. It read the pages itself and submitted every product it could establish; the list below is what it found, each line naming the page that establishes it. Your job is the judgement that list does not carry: group the products into the markets they actually sit in.
Below are rows this run's own searches already returned — a title and a description apiece — whose shape looks like a roundup: "10 best X", "X alternatives", "X vs Y", a comparison post. A roundup names several vendors in its own text, and this run's search phase only ever followed the one URL each row points at…
These entities are on a market map of {{anchor}} — {{sells}} — and not one of them has an edge to any other player. Each was judged from its own page; what was never asked is where it STANDS.
Sixty hosts came back from searches about one market. Before this run spends a fetch and a judgement on each, say which are worth it — from the search metadata alone.
Map the market around any company from its domain alone — competitors, substitutes, the infrastructure it sits on, the directories that list it, the publications that cover it and the communities its buyers argue in — with a source and a reason on every entry. Use this skill whenever someone wants a competitive…