the-nam-shub

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for planning and executing ABM field events—including dinners, lunches, activations, and suite sponsorships—to build pipeline and deepen relationships with target accounts.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through ABM program design, pipeline attribution, and sales-marketing alignment decisions; trigger when working on account selection, attribution models, lead qualification frameworks, or pipeline accountability metrics.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for planning, executing, and measuring account-based marketing (ABM) programs in B2B; trigger when a user asks about ABM strategy, target account selection, ABM measurement, account-level personalization, or sales-marketing alignment for named accounts.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for selecting, structuring, and managing relationships with marketing agencies, freelancers, and external vendors — trigger when a user is evaluating, hiring, briefing, or managing an external marketing partner.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for marketing leaders on adopting AI tools, enabling teams, structuring workflows, and navigating the human-vs-AI creative tradeoff in B2B marketing contexts.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for using AI tools to create, repurpose, and distribute B2B marketing content—covering workflows, quality guardrails, tool-specific tactics, and where expert opinion diverges on AI's proper role in content creation.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers on how to adopt AI tools responsibly, govern their use, and build organizational capability — trigger when a user asks about AI rollout strategy, team enablement, data privacy, ethical use, or building an AI-ready culture.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for using AI to extract intelligence from sales calls, personalize outbound outreach, build sales enablement tools, and automate CRM workflows — trigger when a marketer needs to apply AI to sales data, prospecting, or sales-marketing alignment.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Helps marketers optimize content and brand presence for AI-powered search engines, LLM citations, and answer engine visibility (AEO). Trigger when a user asks about ranking in ChatGPT, Perplexity, or Google AI Overviews; optimizing content for LLM citation; tracking brand mentions in AI search; or adapting SEO…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through building, structuring, and managing AI workflows and agents for marketing automation — trigger when a user wants to automate a marketing process, build an AI agent, design a prompt workflow, or scale content production with AI tools.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance on building and leveraging analyst relationships (Gartner, Forrester, IDC) to drive credibility, category consensus, and differentiation in B2B markets.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through measuring true marketing impact—covering incrementality testing, attribution model selection, geo-lift experiments, and how to avoid common measurement traps. Trigger when a user asks how to prove marketing ROI, measure a specific channel, set up attribution infrastructure, or resolve…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for B2B marketers building owned audiences through content, social media, email lists, and community — trigger when a user asks about growing followers, building an email list, newsletter strategy, content flywheels, or converting audience into community.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude to help B2B marketers understand, map, and respond to how modern B2B buyers actually make decisions — covering buying committees, awareness stages, status quo inertia, emotional dynamics, and sales cycle length.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides B2B marketers on building brand awareness, creating demand-generating content, and structuring content strategy across channels—trigger when a user needs help with content planning, brand building, demand creation, social media strategy, SEO, podcasts, influencer programs, email marketing, or gating decisions.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through brand awareness campaigns, creative differentiation, event strategy, and attention-generating tactics; trigger when a user needs help standing out, building brand equity, or designing creative executions.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for measuring brand awareness, justifying brand investment, and connecting brand activities to business outcomes in B2B marketing contexts.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through decisions about category creation, category naming, problem ownership, and market positioning strategy; trigger when a user is deciding whether to create a new category, name a category, or differentiate in a crowded market.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for measuring marketing channel performance and campaign ROI across paid, organic, social, email, events, content, and community — including attribution approaches, metric selection, and stakeholder reporting. Trigger when a user asks how to measure, track, attribute, or report on any marketing channel or…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers on selecting, sequencing, evaluating, and optimizing marketing channels for B2B companies — trigger when a user is deciding which channels to invest in, how to allocate budget across channels, or how to build a channel mix from scratch.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for marketing leaders navigating the CMO role—defining scope, managing career transitions, onboarding into new positions, and avoiding common failure modes. Trigger when a user asks about CMO responsibilities, career advancement, new role onboarding, or marketing leadership development.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Best practices for cold email outbound strategy, messaging, deliverability, and personalization — trigger when a user asks for help writing, auditing, or scaling cold outbound email campaigns.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for B2B marketers building, launching, managing, and scaling professional communities — trigger when a user asks about community strategy, community platforms, member engagement, community events, or measuring community success.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for driving meaningful engagement, reducing churn, and building trust in a B2B professional community — trigger when planning community programming, onboarding flows, events, or engagement metrics.