the-nam-shub

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for setting up and enforcing community standards, managing membership quality, and maintaining a healthy member experience in B2B communities.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance on structuring marketing compensation, recognition programs, and incentive alignment to drive retention, cross-functional collaboration, and business outcomes — trigger when a user is designing comp plans, negotiating salary, building recognition programs, or aligning team incentives.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Helps marketers build, organize, and activate competitive intelligence—covering research methods, positioning frameworks, sales enablement formats, and automated monitoring workflows. Trigger when a user needs to understand their competitive landscape, develop competitive positioning, enable sales against competitors…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude to help B2B marketers develop, articulate, and execute competitive positioning strategy—covering ownable ideas, brand differentiation, ICP definition, messaging frameworks, and narrative development. Trigger when users ask about positioning, differentiation, competitive strategy, messaging, brand…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude in helping B2B marketers distribute content across channels, repurpose assets into multiple formats, and build scalable content systems that maximize reach without proportional production effort.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Helps marketers generate, source, and validate B2B content ideas using customer signals, internal data, social listening, and AI tools — trigger when planning content calendars, brainstorming campaigns, or identifying audience pain points.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance on how to measure content performance, choose attribution models, and present marketing data to stakeholders — trigger when a user is building a content measurement framework, choosing between attribution approaches, or reporting on content ROI.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for planning, producing, managing, and distributing B2B marketing content at scale—trigger when a user needs help with content workflows, AI-assisted production, team structure, scheduling, or editorial processes.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude in helping B2B marketers develop content strategies, editorial frameworks, content calendars, format selection, messaging architecture, and distribution planning—trigger when a user is planning, structuring, or evaluating their content program.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance on writing, editing, structuring, and refining B2B marketing copy across formats—use when helping with any copywriting task including ads, emails, landing pages, social posts, video scripts, or messaging frameworks.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude in helping marketers generate, structure, and pressure-test creative ideas — covering ideation techniques, brainstorm facilitation, AI-assisted workflows, and frameworks for finding conflict and originality.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for B2B marketers on developing, producing, testing, and iterating on creative assets across paid, organic, video, and brand channels—trigger when working on ad creative, campaign ideation, brand differentiation, video content, or creative team workflows.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for building and scaling creator-led content programs, including how to recruit creators, structure partnerships, reduce production friction, and amplify creator content — triggered when a marketer is designing or operating a creator/UGC program.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for building and running a B2B conversion rate optimization program — covering research frameworks, testing strategy, CTA design, metrics, reporting, and organizational setup. Trigger when a user asks about improving conversion rates, CRO program structure, landing page optimization, email CTAs, or testing…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for aligning marketing, product, sales, CS, and engineering around product launches and campaign planning — trigger when planning a launch, coordinating cross-functional stakeholders, or building a launch process from scratch.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for building and scaling customer advocacy programs, including case studies, reviews, referrals, community, and KOL activation — trigger when a marketer needs to generate social proof, mobilize happy customers, or build a formal advocacy function.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for B2B marketers on driving revenue growth through customer retention, expansion, and upsell strategies — trigger when working on lifecycle marketing, NRR improvement, churn reduction, or post-acquisition revenue programs.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for designing onboarding email sequences, community onboarding, internal team onboarding, and customer success practices that drive activation, retention, and time-to-value; trigger when a user is building or improving any onboarding flow or customer success motion.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides Claude to help marketers plan, conduct, and apply customer research—including interviews, sales call analysis, win/loss programs, social listening, and secondary research—to inform messaging, positioning, ICP definition, and campaign strategy.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for re-engaging dormant leads and churned customers; trigger when a user needs to rebuild relationships with lapsed prospects or lost accounts before pitching product or features.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Helps marketers and marketing leaders structure their time, protect deep work, and manage communication rhythms to maximize strategic output and creative quality.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guides marketers through building, structuring, and measuring B2B demand generation strategy—covering funnel architecture, budget allocation, channel selection, pipeline metrics, attribution, and organizational design. Trigger when a user asks about demand gen planning, marketing measurement, pipeline goals, budget…

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance on executing direct mail campaigns, personalized gifting, and physical outreach programs in B2B marketing contexts — trigger when a user is planning, optimizing, or troubleshooting any physical outreach tactic.

the-nam-shub/e5-real-skills

Skill Claude CodeCodex

Guidance for marketers at early-stage or resource-constrained companies on how to prioritize channels, build teams, and sequence go-to-market investments without overextending.