Skill Claude CodeCodex
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page…
Skill Claude CodeCodex
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign…
Skill Claude CodeCodex
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan…
Skill Claude CodeCodex
When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email popup," "announcement banner," or "overlay." For forms outside of popups, see…
Skill Claude CodeCodex
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' or 'monetization.' This skill covers pricing research, tier…
Skill Claude CodeCodex
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates .claude/product-marketing-context.md that other…
Skill Claude CodeCodex
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," or "building many pages for SEO." For…
Skill Claude CodeCodex
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and…
Skill Claude CodeCodex
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," or "breadcrumb schema." For broader SEO issues, see seo-audit.
Skill Claude CodeCodex
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," or "SEO health check." For building pages at scale to target keywords, see programmatic-seo. For adding…
Skill Claude CodeCodex
When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," or "account creation flow." For post-signup onboarding, see…
Skill Claude CodeCodex
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' or 'viral content.' This…
Skill Claude CodeCodex
When the user wants to turn one piece of content into many, repurpose a video/podcast/post for other platforms, create social posts from long-form content, or says things like 'repurpose this,' 'turn this into,' 'social posts from,' 'newsletter from this video,' 'clips from this.' Takes one input and multiplies it…
Skill Claude CodeCodex
When the user feels like a bottleneck, needs to hand off responsibilities, wants to free up their time, or says things like 'I'm the bottleneck,' 'I need to delegate,' 'I'm doing too much,' 'what should I stop doing,' 'how do I hand this off,' 'I can't scale myself,' 'team can't operate without me.' Maps to the 5…
Skill Claude CodeCodex
When the user wants to review their business finances, understand their P&L, check cash position, plan spending, review unit economics, or says things like 'financial review,' 'look at my numbers,' 'P&L review,' 'cash flow,' 'can I afford to hire,' 'pricing review,' 'unit economics,' 'how's my business doing…
Skill Claude CodeCodex
When the user needs to hire someone, write a job post, evaluate candidates, plan an interview process, decide between candidates, or says things like 'I need to hire,' 'write a job description,' 'interview questions for,' 'should I hire,' 'evaluate this candidate,' 'hiring plan,' 'who should I hire next.' Covers the…
Skill Claude CodeCodex
When the user needs to prepare for a meeting, wants a pre-call briefing, needs to process meeting notes into action items, or wants a follow-up email drafted. Triggers: 'prep for a meeting,' 'I have a call with,' 'meeting with,' 'write a follow-up,' 'meeting notes,' 'debrief,' 'action items from.' Works for sales…
Skill Claude CodeCodex
When the user needs to prepare for a 1:1 with a direct report, give feedback to a team member, handle a performance conversation, or says things like '1:1 with,' 'one on one,' 'give feedback to,' 'performance review,' 'how do I tell my [employee],' 'difficult conversation with,' 'skip-level,' 'coaching my team.' For…
Skill Claude CodeCodex
When the user needs to research a prospect before a sales call, wants a pre-call intelligence brief, needs to understand a potential customer or partner, or says things like 'research this company,' 'I have a call with [company],' 'what should I know about,' 'prep me on this prospect,' 'look into [company] before my…
Skill Claude CodeCodex
When the user wants to do a quarterly review, reflect on the past quarter, plan the next quarter, reset strategic priorities, or says things like 'quarterly review,' 'end of quarter,' 'Q1/Q2/Q3/Q4 review,' 'quarterly planning,' 'what should we focus on next quarter,' 'strategic reset.' The 90-minute big sibling of…
Skill Claude CodeCodex
When the user needs to think through a business decision, wants a sparring partner for strategy, needs to pressure-test an idea, or says things like 'I'm trying to decide,' 'should I,' 'what do you think about,' 'help me think through,' 'I'm stuck on.' Not for routine tasks — for the decisions that keep you up at…
Skill Claude CodeCodex
When the user wants to do a weekly review, check in on business progress, reflect on the week, plan next week's priorities, or says things like 'weekly review,' 'how did this week go,' 'what should I focus on next week,' 'end of week check-in,' 'Sunday review,' 'weekly retro.' A structured CEO operating rhythm in 15…
Skill Claude CodeCodex
Autonomous PRD implementation loop — turns GitHub issues into shipped code using TDD, code review gates, and Docker sandbox isolation. The execution engine for the grill-me → write-a-prd → prd-to-issues → ralph pipeline.
Skill Claude CodeCodex
Use when you have a rough product idea and want a complete PRD without sitting through an interactive grilling. Claude walks the full decision tree (edge cases, modules, schema, testing, security), self-answers with software-engineering best practices, streams the Q&A live so you can override, and writes the PRD…