SEO Office is a local-first SEO agency operating system. claw3d UI + claude-seo specialists + marketing-brain. Distributed as a private repo to a non-technical community.
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Backlink profile analyst using free and paid sources. Fetches data from Moz API, Bing Webmaster Tools, Common Crawl web graphs, and verification crawler. Merges multi-source data with confidence-weighted scoring.
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Semantic topic clustering analysis using SERP overlap methodology. Expands seed keywords, performs pairwise SERP comparison, classifies intent, designs hub-and-spoke content architecture, and generates internal link matrices.
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Content quality reviewer. Evaluates E-E-A-T signals, readability, content depth, AI citation readiness, and thin content detection.
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DataForSEO data analyst. Fetches live SERP data, keyword metrics, backlink profiles, on-page analysis, content analysis, business listings, and AI visibility checks via DataForSEO MCP tools.
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SEO drift analysis agent. Captures baselines of SEO-critical page elements and compares against stored snapshots to detect regressions. Reports changes with severity classification. Only spawned when a drift baseline exists for the URL.
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E-commerce SEO analyst. Validates product schema, analyzes Google Shopping and Amazon marketplace visibility, identifies pricing gaps, and recommends product page optimizations. Spawned when e-commerce site detected during audits.
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FLOW framework prompt analyst. Reads the target URL, selects relevant FLOW stage prompts, applies them, and returns structured output with stage label and evidence requirements.
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GEO and AI search specialist. Analyzes AI crawler accessibility, llms.txt compliance, passage-level citability, brand mention signals, and platform-specific optimization for Google AI Overviews, ChatGPT, Perplexity, and Bing Copilot.
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Google SEO API analyst. Fetches CWV field data via CrUX, indexation status via GSC, and organic traffic via GA4 for enriched audit data.
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SEO image analyst. Audits existing OG/social preview images, identifies missing or low-quality images, and creates an image generation plan with prompts for key pages. Does NOT auto-generate images.
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Local SEO specialist. Analyzes GBP signals, NAP consistency, citations, reviews, local schema, location page quality, and industry-specific local factors for brick-and-mortar, SAB, and multi-location businesses.
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Maps intelligence specialist. Geo-grid rank tracking, GBP profile auditing, review intelligence, cross-platform NAP verification, and competitor radius mapping via DataForSEO and free APIs.
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Performance analyzer. Measures and evaluates Core Web Vitals and page load performance.
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Schema markup expert. Detects, validates, and generates Schema.org structured data in JSON-LD format.
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Sitemap architect. Validates XML sitemaps, generates new ones with industry templates, and enforces quality gates for location pages.
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Search Experience Optimization analyst. Performs SERP backwards analysis to detect page-type mismatches, derives user stories from intent signals, and scores pages from multiple persona perspectives. Identifies why well-optimized content fails to rank.
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Technical SEO specialist. Analyzes crawlability, indexability, security, URL structure, mobile optimization, Core Web Vitals, and JavaScript rendering.
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Visual analyzer. Captures screenshots, tests mobile rendering, and analyzes above-the-fold content using Playwright.
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Compose the ULTIMATE BEAST plan for a marketing-brain client vault. Reads the populated vault (audits, keyword targets, cannibalization ledger, competitors, business-type overlay), the keywords XLSX summary, the PAA digest, and the FLOW + beast-plan-prompt references. Writes wiki/deliverables/ULTIMATE BEAST Plan.md…
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QA the deduplicated keyword XLSX produced by Step 3 of the marketing-brain pipeline. Validates no duplicates within or across sheets, opportunity scores are sane (no NaN/Inf/negatives), sort order is monotonic, source columns are filled, and top rows look like real opportunities (not garbage long-tails). Returns a…
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Populate the scaffolded marketing-brain vault with evidence-based content derived from DataForSEO research outputs. Reads the competitors JSON, the deduplicated keywords XLSX, the PAA digest, and the chosen business-type overlay, then writes the audit / sources / keywords / entities / hot / index / log notes. Every…