intent-ref-service-design

A reference for mapping how a service works from the customer’s view and behind the scenes. A service blueprint is a diagram showing customer actions, staff processes, and the systems that support them over time.

In plain words
What is it for?
Use it to map services, customer touchpoints, backstage work, technical support systems, and important moments in the customer journey. It is useful when an experience spans several teams, channels, or stages.
Why use it?
It makes hidden handoffs, dependencies, weak points, and repeated failures visible. This helps teams improve the whole service instead of fixing only the screen or interaction customers can see.

Cursor rule for Cursor

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add rules/ghaida/intent/intent-ref-service-design
Clone the repo
git clone --depth 1 https://github.com/ghaida/intent

Made for: Cursor.

Per session 40 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 2,896 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00040 $0.02896
Opus 5 $0.00020 $0.01448
Sonnet 5 $0.00008 $0.00579
Haiku 4.5 $0.00004 $0.00290

Measured 2d ago against content hash b29637d72ed3, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

intent-ref-service-design scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.cursor/rules/intent-ref-service-design.mdc · 188 lines

How it starts

The opening of the file, as written. The whole thing — 188 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Service Design

Service Blueprinting Methodology

A service blueprint is a diagram that maps the complete service delivery process — what the customer sees, what the organization does behind the scenes, and how the technical systems support it all. Lynn Shostack introduced the concept in 1984 to address a fundamental problem: services are invisible, and you can't improve what you can't see.

Shostack's Original Model

Shostack's original blueprint was deliberately simple: a horizontal timeline of the service process with a "line of visibility" separating what the customer sees from what they don't. Above the line: the customer's experience. Below the line: the backstage processes that produce that experience.

Why it mattered: Before Shostack, services were designed through intuition and anecdote. The blueprint made the invisible visible — showing where the service was fragile, where it depended on specific people, and where it failed predictably.

Modern Blueprint Layers

Contemporary service blueprints expand Shostack's model to five layers, each providing different analytical leverage.

Layer 1: Customer Actions What the customer does at each stage of the service. Their decisions, interactions, and movements across channels. This is the user journey — but in a service blueprint, it's one layer of a larger picture, not the whole picture.

Document: What the customer is trying to accomplish, what they physically do, and what channels they use. Note emotional states where you have evidence — but be careful about projecting emotions you haven't researched.

Layer 2: Frontstage (Onstage) Actions What the customer-facing parts of the organization do that the customer can see. The website, the app, the retail store, the call center agent, the email. This is the visible surface of the service.

Document: Every touchpoint the customer interacts with, and every employee action the customer witnesses. The frontstage is where brand perception is formed — it's also where most organizations focus their design effort, sometimes to the exclusion of everything below.

Read the full file on GitHub · 188 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago First seen · 188 lines · 2,896 tokens per session scan A b29637d72ed3

Subscribe to this mod's changes

intent-ref-service-design is a cursor rule published in the GitHub repository ghaida/intent (142 stars, last pushed 1mo ago), licensed CC0-1.0. It adds 40 tokens to every session and 2,896 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.