competitor-ads-analyst

competitor-ads-analyst is a cursor rule for Cursor from thatrebeccarae/claude-marketing. It costs 53 tokens per session (1,947 once invoked), scanned A, original, MIT.

A research guide for studying competitors’ public advertisements on services such as Facebook, Google, TikTok, and LinkedIn. It examines the messages, formats, customer problems, and market positions shown in those ads.

In plain words
What is it for?
Use it for competitive research, campaign planning, advertising inspiration, positioning analysis, and creating reports or collections of example ads.
Why use it?
It helps replace guesswork about competitor marketing with an organized comparison. It can reveal repeated themes, common creative approaches, and gaps in how competitors present themselves.

Cursor rule for Cursor

Written for Cursor: a Cursor rule (.mdc).

Good fit Use it for competitive research, campaign planning, advertising inspiration, positioning analysis, and creating reports or collections of example ads.

Compare 6 cursor rules from other repositories ↓
Install with agentmods
npx agentmods add rules/thatrebeccarae/claude-marketing/competitor-ads-analyst
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Clone the repo
git clone --depth 1 https://github.com/thatrebeccarae/claude-marketing

Made for: Cursor.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for competitor-ads-analyst

README.md
[![agentmods](https://agentmods.dev/badge/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst/github.svg)](https://agentmods.dev/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst)
Your own site
<a href="https://agentmods.dev/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst"><img src="https://agentmods.dev/badge/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for competitor-ads-analyst

Your own site · 80×15
<a href="https://agentmods.dev/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst"><img src="https://agentmods.dev/badge/rules/thatrebeccarae/claude-marketing/competitor-ads-analyst.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 53 Only the description is in the session, so the agent can decide to use it. The body loads when it is invoked.
When invoked 1,947 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00053 $0.01947
Opus 5 $0.00026 $0.00974
Sonnet 5 $0.00011 $0.00389
Haiku 4.5 $0.00005 $0.00195

Measured 9d ago against content hash df4c9287481e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

competitor-ads-analyst scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

integrations/cursor/competitor-ads-analyst.mdc · 248 lines

How it starts

The opening of the file, as written. The whole thing — 248 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitor Ads Analyst

Analyze competitor advertising from public ad libraries to understand what messaging, creative formats, and positioning strategies are working.

Core Capabilities

  • Extract ads from public ad libraries (Facebook, Google, TikTok, LinkedIn)
  • Categorize ad creative by format, message type, and funnel stage
  • Identify pain points competitors highlight (with frequency scoring)
  • Map competitor positioning and find white space
  • Extract headline and copy formulas
  • Track creative format trends (UGC, before/after, testimonial, etc.)
  • Generate competitive intelligence reports and swipe files

Ad Library Access

Platform URL Access
Meta (Facebook/Instagram) facebook.com/ads/library Free, public
Google Ads adstransparency.google.com Free, public
TikTok library.tiktok.com Free, public
LinkedIn linkedin.com/ad-library Requires account

Workflow

1. Define Scope

  • Competitors: 3-5 companies to analyze
  • Timeframe: Last 30, 60, or 90 days
  • Platforms: Which ad libraries to search
  • Focus: Messaging, creative format, audience targeting, or all

2. Extract Ads

For each competitor, collect:

  • Ad copy (headline, primary text, CTA)
  • Creative format (image, video, carousel, UGC)
  • Landing page URL
  • Active date range (if visible)
  • Platform and placement

3. Categorize

Classify each ad by:

Message Type:

  • Pain point (problem-aware)
  • Solution (product-aware)
  • Social proof (testimonial, case study, press)
  • Offer (discount, free trial, demo)
  • Educational (how-to, tip, guide)
  • Brand (awareness, positioning)

Funnel Stage:

  • Top (awareness, problem education)
  • Middle (consideration, comparison)
  • Bottom (conversion, offer, urgency)

Creative Format:

  • Static image
  • Video (short <15s, medium 15-60s, long >60s)
  • Carousel
  • UGC-style
  • Before/after
  • Screenshot/product demo
  • Testimonial quote card
  • Data/stat visualization

4. Analyze Patterns

Read the full file on GitHub · 248 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 248 lines · 53 tokens per session scan A df4c9287481e

Subscribe to this mod's changes

competitor-ads-analyst is a cursor rule published in the GitHub repository thatrebeccarae/claude-marketing (133 stars, last pushed 3mo ago), licensed MIT. It adds 53 tokens to every session and 1,947 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.