thatrebeccarae/claude-marketing
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A/B and multivariate testing methodology. Design experiments, calculate sample sizes, determine statistical significance, avoid common pitfalls, and interpret results. Platform-agnostic framework applicable to landing pages, emails, ads, pricing, and product features. Use when the user asks about A/B testing, split…
thatrebeccarae/claude-marketing
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Google and Meta paid media account structure evaluation. Audits campaign/ad set architecture against conversion volume minimums, budget thresholds, and targeting overlap. Identifies over-segmentation, under-segmentation, budget fragmentation, and structural anti-patterns blocking algorithmic learning. Provides…
thatrebeccarae/claude-marketing
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Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) specialist. Optimize content and websites to appear in AI-generated answers from ChatGPT, Perplexity, Claude, Google AI Overviews, and other LLM-powered search experiences. Use when the user asks about AI search optimization, AEO, GEO, AI…
thatrebeccarae/claude-marketing
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Extract brand identity from a website URL — voice, colors, typography, imagery, values, and target audience — into a structured brand-profile.json. The profile feeds downstream skills (seo-content-writer, email-composer, frontend-design, pro-deck-builder, cross-platform-audit) for brand-consistent output. Use when the…
thatrebeccarae/claude-marketing
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Develop brand voice, tone matrices, messaging frameworks, and brand book documentation. Use when the user asks about brand voice, tone of voice, brand guidelines, messaging framework, or brand consistency.
thatrebeccarae/claude-marketing
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Braze customer engagement platform expertise. Audit campaigns, Canvases, segments, messaging channels, and data architecture. Use when the user asks about Braze, customer engagement, push notifications, in-app messaging, cross-channel orchestration, or lifecycle marketing at scale.
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Cold email and outreach sequence design with personalization, deliverability optimization, follow-up cadence, and compliance (CAN-SPAM/GDPR). Use when the user asks about cold email, outreach sequences, email prospecting, cold outreach, or email deliverability for outbound.
thatrebeccarae/claude-marketing
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Extract and analyze competitor advertising from public ad libraries (Facebook Ad Library, Google Ads Transparency Center, TikTok, LinkedIn). Identifies messaging patterns, creative formats, pain points targeted, and positioning gaps. Use for competitive intelligence, campaign planning, and creative inspiration.
thatrebeccarae/claude-marketing
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Comprehensive content marketing toolkit with brand voice analysis, SEO optimization scripts, content frameworks, social media strategy, and content calendar planning. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or developing content…
thatrebeccarae/claude-marketing
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End-to-end content creation workflow that orchestrates research, editorial review, and social distribution agents in sequence. Use when the user wants to create, review, and distribute content through a multi-stage pipeline, or says "/content-pipeline".
thatrebeccarae/claude-marketing
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End-to-end content creation pipeline from research through editorial review to social distribution. Orchestrates a 3-stage workflow: research, draft/edit, and distribute. Supports blog posts, LinkedIn, Twitter threads, newsletters, and essays.
thatrebeccarae/claude-marketing
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Framework-driven copywriting for ads, landing pages, emails, sales pages, and CTAs. Includes AIDA, PAS, BAB, 4Ps, StoryBrand, QUEST, FAB, and more. Use when writing conversion-focused copy, ad creative, headlines, email sequences, sales pages, or when the user mentions copywriting frameworks, persuasive writing, or…
thatrebeccarae/claude-marketing
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Conversion Rate Optimization auditing for landing pages, signup flows, checkout funnels, forms, and CTAs. Identifies friction points, runs heuristic evaluations, produces prioritized recommendations using ICE/PIE frameworks. Use when the user asks about conversion optimization, funnel analysis, landing page audits…
thatrebeccarae/claude-marketing
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Unified multi-platform paid media audit with parallel execution. Spawns scored audits for Google Ads, Meta Ads, and Microsoft Ads simultaneously, merges results into a budget-weighted aggregate health score (A-F), adds cross-platform analysis (budget allocation, tracking consistency, creative alignment, attribution…
thatrebeccarae/claude-marketing
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Map customer journeys from awareness to advocacy. Visualize touchpoints, identify drop-off points, analyze channel interactions, and optimize the end-to-end experience. Use when the user asks about customer journey, funnel mapping, touchpoint analysis, or experience optimization.
thatrebeccarae/claude-marketing
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Transform audit data, performance reports, and structured analyses into polished visual deliverables. Generates presentation decks (PPTX), interactive HTML dashboards, or styled markdown reports with charts. Includes a customizable design system with forest green accent and warm cream backgrounds. Use when the user…
thatrebeccarae/claude-marketing
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Cross-repository dependency audit. Scans package manifests for outdated packages, security advisories, version conflicts, and license issues. Produces a prioritized update plan. Supports Node.js, Python, Rust, and Go projects.
thatrebeccarae/claude-marketing
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Draft professional emails for business and marketing contexts — outreach, client communication, proposals, follow-ups, and internal updates. Includes tone calibration, subject line formulas, and follow-up cadence recommendations.
thatrebeccarae/claude-marketing
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Meta Ads (Facebook & Instagram) platform expertise. Audit campaigns, audiences, creative strategy, pixel tracking, and CAPI. Use when the user asks about Facebook Ads, Instagram Ads, Meta Ads, social media advertising, Advantage+ campaigns, or Meta pixel/CAPI setup.
thatrebeccarae/claude-marketing
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Create distinctive, production-grade frontend interfaces with high design quality. Covers design thinking, typography pairing, color theory, motion design, spatial composition, and code quality. Generates real working code — HTML/CSS/JS or React — with intentional aesthetic direction, not generic AI output.
thatrebeccarae/claude-marketing
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Generate, audit, or update GitHub READMEs with project-type-aware structure, voice calibration, and SEO/AEO discoverability guidance. Three modes: generate (new), audit (check existing), update (patch). Detects repo type and adapts sections, tone, and badges accordingly.
thatrebeccarae/claude-marketing
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Google Ads platform expertise. Audit campaigns, keywords, audiences, bidding, and conversion tracking. Use when the user asks about Google Ads, PPC, search advertising, Performance Max, Shopping ads, display campaigns, YouTube ads, or paid search optimization.
thatrebeccarae/claude-marketing
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Analyze Google Analytics data, review website performance metrics, identify traffic patterns, and suggest data-driven improvements. Use when the user asks about analytics, website metrics, traffic analysis, conversion rates, user behavior, or performance optimization.
thatrebeccarae/claude-marketing
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Google Tag Manager expertise. Audit GTM containers, design tag and trigger architecture, debug firing issues, implement consent mode v2, and advise on server-side tagging. Use when the user asks about GTM, tag management, container audits, consent mode, server-side tagging, or tracking implementation.