campaign-planning

campaign-planning is a skill for Claude Code, Codex from 777genius/universal-agent-plugins. It costs 34 tokens per session (471 once invoked), scanned A, original, Apache-2.0.

A workflow for planning marketing campaigns, content calendars, or landing-page launches. It can use brand material from Notion, aggregate customer information from HubSpot, and browser checks of a landing page.

In plain words
What is it for?
It is for defining audiences and goals, choosing channels and dates, drafting content calendars, and checking landing-page messages, calls to action, mobile layout, and navigation.
Why use it?
It helps turn an incomplete marketing brief into a plan while separating known information from assumptions and avoiding unsupported campaign claims.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit It is for defining audiences and goals, choosing channels and dates, drafting content calendars, and checking landing-page messages, calls to action, mobile layout, and navigation.

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Install with agentmods
npx agentmods add skills/777genius/universal-agent-plugins/campaign-planning
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add 777genius/universal-agent-plugins --skill campaign-planning
Clone the repo
git clone --depth 1 https://github.com/777genius/universal-agent-plugins

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for campaign-planning

README.md
[![agentmods](https://agentmods.dev/badge/skills/777genius/universal-agent-plugins/campaign-planning/github.svg)](https://agentmods.dev/skills/777genius/universal-agent-plugins/campaign-planning)
Your own site
<a href="https://agentmods.dev/skills/777genius/universal-agent-plugins/campaign-planning"><img src="https://agentmods.dev/badge/skills/777genius/universal-agent-plugins/campaign-planning/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for campaign-planning

Your own site · 80×15
<a href="https://agentmods.dev/skills/777genius/universal-agent-plugins/campaign-planning"><img src="https://agentmods.dev/badge/skills/777genius/universal-agent-plugins/campaign-planning.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 34 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 471 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00034 $0.00471
Opus 5.5 $0.00014 $0.00188
Sonnet 5.5 $0.00007 $0.00094
Haiku 4.5 $0.00003 $0.00047

Measured 3d ago against content hash 42ffb5ea182a, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

campaign-planning scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 3d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

examples/plugins/marketing-kit/skills/campaign-planning/SKILL.md · 50 lines

How it starts

The opening of the file, as written. The whole thing — 50 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Campaign planning

Use this workflow when the user requests a campaign plan, content calendar, launch brief or landing-page marketing review.

Establish the brief

Start from the information the user supplied. Identify the product or offer, audience, objective, channels, dates, budget and brand constraints. Ask only for missing details that would materially change the plan. Mark estimates and assumptions explicitly; never invent customer research or campaign results.

Gather relevant evidence

  • Notion: find the user's relevant brand guidelines, product notes and existing campaign material. Cite the pages used. Draft a content calendar in the answer; create or edit Notion pages when the user requests saving it.
  • HubSpot CRM: read authorized aggregate pipeline and audience context to inform personas and channel priorities. This planning workflow uses read tools; it does not create contacts, send campaigns or update CRM records. Do not copy a contact database into the campaign plan.
  • Playwright: inspect the requested landing page for message consistency, primary calls to action, mobile layout and obvious broken navigation. Report observed issues with the page URL and evidence. Do not submit live forms or create purchases as part of a review.

Use only the integrations relevant to the request. If a workspace connection is unavailable, continue from the brief and identify the missing evidence. Installing a plugin does not supply Notion or HubSpot account authorization.

Produce a usable plan

Keep the result proportional to the campaign. Include:

  1. Objective, audience, offer and evidence-backed assumptions.
  2. The main message and two or three supporting content themes.
  3. A channel calendar with date, asset, owner and call to action.
  4. Draft copy for the highest-priority asset.
  5. Landing-page issues and the smallest useful changes.
  6. Success measures, their data source and the next review date.

Distinguish proposed work from completed actions. Link supporting Notion pages and reviewed URLs. Planning does not itself publish content or contact leads; perform those actions only when they are part of the user's explicit request.

Read the full file on GitHub · 50 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 3d ago First seen · 50 lines · 34 tokens per session scan A 42ffb5ea182a

Subscribe to this mod's changes

campaign-planning is a skill published in the GitHub repository 777genius/universal-agent-plugins (14 stars, last pushed today), licensed Apache-2.0. It adds 34 tokens to every session and 471 once invoked, about $0.0001 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-10-27.

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