google-ads-strategy

google-ads-strategy is a skill for Claude Code, Codex from adkit/ads-skills. It costs 96 tokens per session (1,216 once invoked), scanned A, original, no licence file.

A guide for planning, launching, and improving Google Search advertising campaigns. It covers search terms, account structure, ad messages, excluded search terms, and performance analysis for business software and app companies.

In plain words
What is it for?
Use it to find keywords, organize an account, write search ads, build a list of negative keywords, analyze performance, and improve campaigns.
Why use it?
It brings campaign setup and ongoing review into one process. Negative keywords, meaning search terms that prevent an ad from showing, help reduce unwanted traffic.

Skill for Claude CodeCodex

Which agent this was written for is unclear — body not stored (licence); the path alone says nothing.

Good fit Use it to find keywords, organize an account, write search ads, build a list of negative keywords, analyze performance, and improve campaigns.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/adkit/ads-skills/google-ads-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add adkit/ads-skills --skill google-ads-strategy
Clone the repo
git clone --depth 1 https://github.com/adkit/ads-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for google-ads-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/adkit/ads-skills/google-ads-strategy/github.svg)](https://agentmods.dev/skills/adkit/ads-skills/google-ads-strategy)
Your own site
<a href="https://agentmods.dev/skills/adkit/ads-skills/google-ads-strategy"><img src="https://agentmods.dev/badge/skills/adkit/ads-skills/google-ads-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for google-ads-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/adkit/ads-skills/google-ads-strategy"><img src="https://agentmods.dev/badge/skills/adkit/ads-skills/google-ads-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 96 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,216 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 13 Jun 2026
  • Snyk warn 13 Jun 2026
How audits are shown
Origin unknown No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00096 $0.01216
Opus 5.5 $0.00038 $0.00486
Sonnet 5.5 $0.00019 $0.00243
Haiku 4.5 $0.00010 $0.00122

Measured 2mo ago against content hash 36456ed629db, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

google-ads-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/google-ads-strategy/SKILL.md · 95 lines

The source is not reproduced here

A licence we could not identify

The repository carries a LICENSE file, but it is custom or dual enough that GitHub cannot name it and neither can this catalogue. Unknown terms are not permission, so the body is not copied here. Read the licence at the source and decide for yourself.

Read it on GitHub

Files

What ships with it

6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2mo ago First seen · 95 lines · 96 tokens per session scan A 36456ed629db

Subscribe to this mod's changes

google-ads-strategy is a skill published in the GitHub repository adkit/ads-skills (37 stars, last pushed 3mo ago), with no licence file. It adds 96 tokens to every session and 1,216 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

google-ads-strategy compared with skills from other repositories

google-ads-strategy next to 6 skills from other repositories
ModTypeStarsLast pushLicenceScanTokensWorks with
google-ads-strategyadkit/ads-skillsSkill373mo agononeA96Claude Code, Codex
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creative-generatelogly/mureoSkill63yesterdayApache-2.0A131Claude Code
learnlogly/mureoSkill63yesterdayApache-2.0A98Claude Code
adspirer-ads-manager-browseramekala/ads-mcpSkill1064d agoMITA84Claude Code
adspirer-amazon-adsamekala/ads-mcpSkill1064d agoMITA58Claude Code
adspirer-search-consoleamekala/ads-mcpSkill1064d agoMITA51Claude Code