A strategic SEO planning tool for new or existing websites. SEO, or search engine optimization, is the work of improving a site so people can find it through search engines.

Planning keywords, content topics, page types, URL structure, internal linking, schema markup, performance work, and publishing priorities.

It turns business goals, competitors, content gaps, site structure, and technical needs into a prioritized implementation roadmap.

seo-plan — Skill for Claude Code by citedy

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add citedy/adclaw --skill seo-plan

Clone the repo

git clone --depth 1 https://github.com/citedy/adclaw

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/citedy/adclaw/seo-plan/github.svg)](https://agentmods.dev/skills/citedy/adclaw/seo-plan)

Your own site

<a href="https://agentmods.dev/skills/citedy/adclaw/seo-plan"><img src="https://agentmods.dev/badge/skills/citedy/adclaw/seo-plan/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/citedy/adclaw/seo-plan"><img src="https://agentmods.dev/badge/skills/citedy/adclaw/seo-plan.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 64 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 989 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin 97% copy Near-identical to another mod in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00064	$0.00989
Opus 5	$0.00032	$0.00495
Sonnet 5	$0.00013	$0.00198
Haiku 4.5	$0.00006	$0.00099

Measured 6d ago against content hash 1c984bb4c14c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

seo-plan scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

97% identical to seo-plan — 4 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

src/adclaw/agents/skills/seo-plan/SKILL.md · 127 lines

How it starts

The opening of the file, as written. The whole thing — 127 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Strategic SEO Planning

Process

1. Discovery

Business type, target audience, competitors, goals
Current site assessment (if exists)
Budget and timeline constraints
Key performance indicators (KPIs)

2. Competitive Analysis

Identify top 5 competitors
Analyze their content strategy, schema usage, technical setup
Identify keyword gaps and content opportunities
Assess their E-E-A-T signals
Estimate their domain authority

3. Architecture Design

Load industry template from assets/ directory
Design URL hierarchy and content pillars
Plan internal linking strategy
Sitemap structure with quality gates applied
Information architecture for user journeys

4. Content Strategy

Content gaps vs competitors
Page types and estimated counts
Blog/resource topics and publishing cadence
E-E-A-T building plan (author bios, credentials, experience signals)
Content calendar with priorities

5. Technical Foundation

Hosting and performance requirements
Schema markup plan per page type
Core Web Vitals baseline targets
AI search readiness requirements
Mobile-first considerations

6. Implementation Roadmap (4 phases)

Phase 1: Foundation (weeks 1-4)

Technical setup and infrastructure
Core pages (home, about, contact, main services)
Essential schema implementation
Analytics and tracking setup

Phase 2: Expansion (weeks 5-12)

Content creation for primary pages
Blog launch with initial posts
Internal linking structure
Local SEO setup (if applicable)

Phase 3: Scale (weeks 13-24)

Advanced content development
Link building and outreach
GEO optimization
Performance optimization

Phase 4: Authority (months 7-12)

Thought leadership content
PR and media mentions
Advanced schema implementation
Continuous optimization

Industry Templates

Load from assets/ directory:

saas.md: SaaS/software companies
local-service.md: Local service businesses
ecommerce.md: E-commerce stores
publisher.md: Content publishers/media
agency.md: Agencies and consultancies
generic.md: General business template

Read the full file on GitHub · 127 lines

Files

What ships with it

6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

6d ago First seen · 127 lines · 64 tokens per session scan A 1c984bb4c14c

Subscribe to this mod's changes

seo-plan is a skill published in the GitHub repository citedy/adclaw (36 stars, last pushed 1mo ago), licensed Apache-2.0. It adds 64 tokens to every session and 989 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. It is 97% identical to seo-plan, differing in 4 lines, and is treated as a copy.

Marketing and SEO agent-framework ai ai-agents ai-marketing chatbot content-generation

seo-plan