founder-brand-onboarding

founder-brand-onboarding is a skill for Claude Code from cmj-hub/claude-founder-brand. It costs 90 tokens per session (1,340 once invoked), scanned A, original, MIT.

An interactive first-run setup for a founder-brand writing toolkit. It records your audience, topics, publishing schedule, links, writing habits, recurring phrases, stories, and boundaries in configuration files.

In plain words
What is it for?
Use it when setting up the toolkit for the first time or when configuring your writing voice. It guides you through creating brand-config.json and SOUL.md.
Why use it?
It gives later writing tools specific information about your voice and content instead of leaving them to guess. This helps avoid generic professional-sounding posts that do not resemble your writing.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Part of the founder-brand plugin — 5 skills shipped together

Good fit Use it when setting up the toolkit for the first time or when configuring your writing voice. It guides you through creating brand-config.json and SOUL.md.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/cmj-hub/claude-founder-brand/founder-brand-onboarding
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add cmj-hub/claude-founder-brand --skill founder-brand-onboarding
Clone the repo
git clone --depth 1 https://github.com/cmj-hub/claude-founder-brand

Made for: Claude Code.

Or install founder-brand, the plugin that ships this one along with the rest of its 5 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for founder-brand-onboarding

README.md
[![agentmods](https://agentmods.dev/badge/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding/github.svg)](https://agentmods.dev/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding)
Your own site
<a href="https://agentmods.dev/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding"><img src="https://agentmods.dev/badge/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for founder-brand-onboarding

Your own site · 80×15
<a href="https://agentmods.dev/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding"><img src="https://agentmods.dev/badge/skills/cmj-hub/claude-founder-brand/founder-brand-onboarding.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 90 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,340 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00090 $0.01340
Opus 5 $0.00045 $0.00670
Sonnet 5 $0.00018 $0.00268
Haiku 4.5 $0.00009 $0.00134

Measured 3d ago against content hash ad99ccf12dc3, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

founder-brand-onboarding scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 3d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/founder-brand-onboarding/SKILL.md · 203 lines

How it starts

The opening of the file, as written. The whole thing — 203 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Founder-Brand Onboarding — first-run setup

The most important setup in this pack. The point of founder-brand content is that it sounds like YOU. Without SOUL.md, the skill produces LinkedIn-influencer-voice slop.

Activation

Loaded automatically by founder-brand on missing brand-config.json or SOUL.md.

Also user-invocable: "Set up founder-brand onboarding", "Configure voice".

Workflow

Step 1 — Voice in 3 sentences

Describe how you actually write — in 3 sentences. Not "professional yet
approachable." Specific.

Examples of useful answers:
  "I write declarative, with one claim per sentence."
  "I lead with the receipt before the explanation."
  "I don't soften with hedges — I either claim it or cut it."

Don't generalize. Tell me what's true about YOUR writing.

Save to SOUL.md (top section).

Step 2 — Phrases I use a lot (5-10)

Pull up your last 10 emails / posts / messages. What phrases show up
repeatedly? These are your voice fingerprints.

Examples (not yours — yours will differ):
  "The lever is..."
  "Specifically:"
  "Here's the receipt:"
  "What actually moved the number..."

5-10 phrases. These show up naturally in every output.

Save to SOUL.md.

Step 3 — Phrases I refuse (5-10)

What phrases would you NEVER write? Be specific. These get banned in
addition to the framework's banned-patterns list.

Common refuses:
  "Synergy"
  "Leverage" (as verb)
  "Circle back"
  "Delve into"
  "Game-changing"

YOUR refuses might include things others use freely. Capture them.

Save to SOUL.md.

Step 4 — Voice settings

Pick your settings:

Formality:        Casual / Professional / Direct
Sentence length:  Short (≤15w) / Medium / Mixed
Confidence:       High (outright) / Hedged / Calibrated
Humor:            Dry / Never / Often
Profanity:        Never / Sparingly / Often
First-person:     I / We / Both
Emoji:            Never / Sparingly (≤1/post) / Often

Save to SOUL.md.

Step 5 — Stories reservoir (3-5)

Read the full file on GitHub · 203 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 3d ago Changed ad99ccf12dc3
  2. 12d ago First seen · 203 lines · 90 tokens per session scan A a333247c66b2

Subscribe to this mod's changes

founder-brand-onboarding is a skill published in the GitHub repository cmj-hub/claude-founder-brand (2 stars, last pushed 3d ago), licensed MIT. It adds 90 tokens to every session and 1,340 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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