Founder-led social system for Claude Code. Compounding content engine for B2B founders — Pillar / Proof / Process / Person framework, LinkedIn-native craft, weekly cadence playbook. Based on the JMC Founder-Brand Compounding course.
Instructions for cmj-hub/claude-founder-brand, covering agents.md — behavior rules for claude-founder-brand, rules, what the agent never does and onboarding flow.
Founder-led social system for B2B founders building a compounding personal brand. Generates LinkedIn-native posts following the Pillar / Proof / Process / Person framework (4 content pillars rotated weekly), plans a 12- week content engine, critiques drafts for the "founder voice" anti-pattern list (no thought-leader…
Adaptive router for the founder-brand skill pack. Detects state (brand-config? SOUL? pillars filled? cadence set? recent posts logged?) and picks the next-best step. Loaded by the main founder-brand skill on bare invocation.
First-run interactive setup for the founder-brand skill pack. Walks the operator through brand-config.json (audience, 4-pillar topic pools, cadence, drive-to URLs) and SOUL.md (voice fingerprints, phrases-I-refuse, stories reservoir, won't-write boundaries) in 15 minutes. This is THE most important file in the pack …
Generate a single LinkedIn-native post for a founder, on a specific pillar (Pillar / Proof / Process / Person) and using one of the 5 hook archetypes. Self-checks against the JMC voice rubric and banned-patterns list before delivering. Loaded by the main founder-brand skill when the user wants to write a single post.
LinkedIn-native post construction — format for skim (1-sentence opener, single-line body, bulleted receipt, no engagement bait), generate 5 hook variants across the 5 hook archetypes (contrarian, specific receipt, confession, pattern observation, question reframe), and critique a draft for voice + anti-pattern…
Pain Signal Profile builder for Claude Code. Translates public signals (job posts, funding, hires, launches) into the felt operational pain that drives B2B buying. Based on the JMC Pain Signal Profiles course.
Instructions for cmj-hub/claude-psp, covering agents.md — behavior rules for claude-psp, identity layering, rules, what the agent never does and onboarding flow.
Pain Signal Profile (PSP) builder for B2B operators. Translates public, recent, verifiable signals (job posts, funding rounds, leadership changes, product launches, pricing changes, hiring patterns) into the felt operational pain that drives buying decisions — and then into the EVP that speaks to it. Anchors every…
Step-by-step construction of a Pain Signal Profile for a specific ICP segment. Walks operator through the 5 components (signal, pain, timing, role, vocabulary), validates each, and produces a structured PSP doc. Loaded by the main psp skill when the user wants to build a PSP from scratch.
Adaptive router for the PSP skill pack. Detects state (brand-config? SOUL.md? primary PSP drafted? secondary PSPs? vocabulary refreshed?) and picks the next-best step. Loaded by the main psp skill on bare invocation. Inspired by the coldoutboundskills kickoff pattern.
First-run interactive setup for the PSP skill pack. Walks the operator through brand-config.json (ICP precision, exclusion criteria, signal sources) and SOUL.md (buyer vocabulary, stories, the 11am-Tuesday moment) in 15 minutes. Refuses to let the operator skip — generic PSP output is worse than no PSP. Loaded…
Surface 5-10 public, recent, verifiable signals worth hunting for a given ICP segment. Catalogs signal types (hiring, funding, leadership, product, pivot, content) and proposes operational sources + cadence to track each. Loaded by the main psp skill when the user wants to find what signals to hunt.
Instructions for cmj-hub/claude-cold-email, covering agents.md — behavior rules for the cold-email skill pack, identity layering, rules of engagement, 1. always read brand-config.json + soul.md first and 2. refuse to write generic output.
Email deliverability specialist agent. Runs DNS lookups for SPF, DKIM, DMARC, MX, and reverse DNS. Checks against public blacklist APIs (Spamhaus, SURBL). Validates bulk-sender compliance for Google / Yahoo / Microsoft (Feb 2024 rules). No paid APIs. Triggers on "check deliverability", "audit DNS", "is my domain…
Cold email quality scoring agent. Evaluates a drafted email against the JMC framework (signal-anchored, <90 words, binary CTA, no banned patterns) and scores 0-100 with line-by-line critique. Use after drafting and before sending. Triggers on "review this cold email", "score my email", "is this cold email good"…
30-point audit of a B2B outbound program across four dimensions — infrastructure (8 points), targeting (8 points), messaging (8 points), and operations (6 points). Produces a 0-100 score, the top 3 levers, and a 90-day remediation order. Loaded by the main cold-email skill when the user asks to audit or grade their…
Draft a single signal-anchored cold email or a 3-touch follow-up sequence using the JMC framework — <90 words, binary CTA, no banned openers. Anchors on a Pain Signal Profile (not demographics). Loaded by the main cold-email skill when the user asks to write or sequence outreach. Includes the surgical "rewrite the…
Adaptive router for the cold-email skill pack. Detects the operator's current state (brand-config present? SOUL.md present? infrastructure ready? PSP defined? EVP locked? first campaign run?) and picks the next-best step. Loaded by the main cold-email skill on bare invocation ("/cold-email") or when the operator asks…
Score a cold-email prospect list 0-100 across dedup, role-fit (vs brand-config.icp), signal freshness, email-validity heuristics, exclusion-criteria match, and company-stage match. Returns the score, list of rows to remove, and a fix recommendation. Loaded by cold-email-weekly-rhythm on Monday's list refresh. Operates…