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cmj-hub/claude-evp

Existential Value Proposition generator for Claude Code. Uses the Schwartz awareness model (unaware/problem/solution/product/most-aware) to produce 22-word EVPs by tier, plus a structured 3-tier brief. Based on the JMC EVP course.

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cmj-hub/claude-evp

Plugin Claude Code

Early Value Proposition (EVP) generator for Claude Code. Uses the Schwartz awareness model (unaware, problem-aware, solution-aware, product-aware, most-aware) to produce 5 EVP variants for any audience tier, plus a structured 3-tier brief. Based on the JMC EVP course.

2 3mo ago A tokens not measured original MIT