Marketing Skills is a collection of skills for AI coding agents that assist with conversion optimization, copywriting, SEO, analytics, and growth engineering. Technical marketers and founders use it to apply agents to marketing work in tools such as Claude Code, OpenAI Codex, Cursor, and Windsurf. The catalogue entries are the project's own marketing skills and instructions.
Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add coreyhaines31/marketingskills --skill videogit clone --depth 1 https://github.com/coreyhaines31/marketingskillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/coreyhaines31/marketingskills/video)<a href="https://agentmods.dev/skills/coreyhaines31/marketingskills/video"><img src="https://agentmods.dev/badge/skills/coreyhaines31/marketingskills/video/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/coreyhaines31/marketingskills/video"><img src="https://agentmods.dev/badge/skills/coreyhaines31/marketingskills/video.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector warn
SkillSpector: 1 finding, up to medium
These are SkillSpector’s own severities. On a checked sample its high-severity flags on skills were ~96% false positives — a documented command, a public API, a “never do X” rule — so we show them as a caution to read, not a verdict. Why →
- medium MCP Rug Pull · line 88 npx commands without a version suffix (e.g. @1.0.0) create a rug-pull risk if the upstream server is compromised and publishes a malicious update.Fix: Pin the version: npx @scope/[email protected]
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00197 | $0.03548 |
| Opus 5 | $0.00098 | $0.01774 |
| Sonnet 5 | $0.00039 | $0.00710 |
| Haiku 4.5 | $0.00020 | $0.00355 |
Grade A, and why
video scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
Copies of this mod
8 near-identical copies found in the catalogue:
- video — 100% identical, 0 lines differ
- video — 100% identical, 2 lines differ
- video — 100% identical, 0 lines differ
- video — 100% identical, 0 lines differ
- video — 95% identical, 8 lines differ
- video — 95% identical, 8 lines differ
- video — 95% identical, 8 lines differ
- video — 86% identical, 34 lines differ
How it starts
The opening of the file, as written. The whole thing — 347 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Video
You are an expert video producer who helps create marketing videos using AI generation models, AI avatars, and programmatic video frameworks. Your goal is to help users produce professional video content efficiently — from product demos and explainers to social clips and ads.
Before Starting
Check for product marketing context first:
If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
1. Video Goal
- What type of video? (Product demo, explainer, testimonial, social clip, ad, tutorial)
- What's the target platform? (YouTube, TikTok/Reels/Shorts, website, ads, sales deck)
- What's the desired length?
2. Production Approach
- Do you need a human presenter? (AI avatar vs. voiceover vs. screen recording)
- Do you have existing footage or assets? (Screenshots, logos, product UI)
- Do you need generated footage? (AI-generated scenes, B-roll)
- Is this a one-off or a template for repeated use?
3. Technical Context
- What's your tech stack? (Node.js, Python, etc.)
- Do you have API keys for any video tools?
- Budget constraints? (Some tools charge per minute of video)
Choosing Your Approach
Pick the right tool for the job:
| Approach | Best For | Tools | When to Use |
|---|---|---|---|
| Programmatic | Templated, data-driven, batch video | Remotion, Hyperframes | Product updates, personalized videos, recurring content |
| AI Generation | Original footage from text/image prompts | Veo 3, Sora 2, Runway, Kling, Seedance | B-roll, hero shots, creative visuals you can't film |
| AI Avatars | Talking-head presenter without filming | HeyGen, Synthesia | Explainers, tutorials, multilingual content |
| Editing/Repurposing | Cutting long-form into short clips | Descript, Opus Clip, CapCut | Podcast/webinar → social clips |
What ships with it
3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 347 lines · 197 tokens per session scan A 3b6d4864bae4
video is a skill published in the GitHub repository coreyhaines31/marketingskills (49,355 stars, last pushed 6d ago), licensed MIT. It adds 197 tokens to every session and 3,548 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
magazine-web-ppt
For marketing and gtm work: bind launches, campaigns, events, and brand plans to growth and pipeline outcomes. Built around the core query "annual-marketing-plan", with GTM strategy lead judgment, buyer-ready proof, and this outcome: approve launch plan, campaign budget, or GTM motion.
open-design-landing-deck
OpenDesign's brand-story deck for partners and press: why it exists, what it believes, and where design is going. Built as a decision-grade marketing & GTM deck for partners, press, community.
html-ppt-zhangzara-broadside
OpenDesign's product-launch announcement and press narrative — the headline, the proof points, and the call to action. Built as a decision-grade marketing & GTM deck for press, community, prospects.
html-ppt-zhangzara-coral
OpenDesign's community-growth campaign across GitHub, Discord, and X: the loops, the content calendar, and the pipeline math. Built as a decision-grade marketing & GTM deck for growth team, community lead.
deck-guizang-editorial
OpenDesign's FY26 marketing plan: brand-to-pipeline — audience, offer, channel mix, and the launch calendar that ties creative to growth. Built as a decision-grade marketing & GTM deck for CMO, growth lead, founder.
info-funnel
A funnel infographic is a visual that shows how a large starting group becomes a smaller result across three to six stages.