employee-generated-content

employee-generated-content is a skill for Claude Code, Codex from dalroot/agentic-seo. It costs 84 tokens per session (1,040 once invoked), scanned A, original, MIT.

When the user wants to plan, implement, or optimize employee-generated content (EGC) or employee advocacy. Also use when the user mentions "EGC," "employee advocacy," "employee content," "internal brand ambassadors," "employee social media," "employee advocacy program," "staff advocacy," "LinkedIn employee posts," or…

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Install with agentmods
npx agentmods add skills/dalroot/agentic-seo/employee-generated-content
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add dalroot/agentic-seo --skill employee-generated-content
Clone the repo
git clone --depth 1 https://github.com/dalroot/agentic-seo

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for employee-generated-content

README.md
[![agentmods](https://agentmods.dev/badge/skills/dalroot/agentic-seo/employee-generated-content/github.svg)](https://agentmods.dev/skills/dalroot/agentic-seo/employee-generated-content)
Your own site
<a href="https://agentmods.dev/skills/dalroot/agentic-seo/employee-generated-content"><img src="https://agentmods.dev/badge/skills/dalroot/agentic-seo/employee-generated-content/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for employee-generated-content

Your own site · 80×15
<a href="https://agentmods.dev/skills/dalroot/agentic-seo/employee-generated-content"><img src="https://agentmods.dev/badge/skills/dalroot/agentic-seo/employee-generated-content.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 84 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,040 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin unknown No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00084 $0.01040
Opus 5.5 $0.00034 $0.00416
Sonnet 5.5 $0.00017 $0.00208
Haiku 4.5 $0.00008 $0.00104

Measured today against content hash daea105f4ca4, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

employee-generated-content scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured today.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/channels/owned/employee-generated-content/SKILL.md · 84 lines

How it starts

The opening of the file, as written. The whole thing — 84 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Channels: EGC (Employee-Generated Content)

Guides EGC and employee advocacy strategy for AI/SaaS products. EGC is content created by employees (social posts, videos, blogs, testimonials) that reflects authentic workplace and product insights. Employee-shared content generates ~8x more engagement than brand posts; LinkedIn employee posts reach ~561% more than brand content.

When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and brand voice.

Identify:

  1. Goal: Brand trust, thought leadership, recruitment, or conversion
  2. Platform: LinkedIn (B2B primary), X, Instagram, TikTok
  3. Employee base: Size, roles, existing social presence

EGC vs. UGC vs. Creator Program

Dimension EGC UGC Creator Program
Source Employees Customers External creators
Trust Company experts (66% vs 47% for ads) Peer reviews Influencer reach
Cost Low; leverage workforce Incentives, curation Credits, payment
Best for B2B, SaaS, professional services Social proof, reviews Content scale, tutorials

Why EGC Works

  • Algorithm favor: Social platforms prioritize personal accounts over brand pages
  • Authenticity: 92% trust recommendations from individuals over branded content; 81% need to trust before buying
  • B2B fit: LinkedIn is primary; employees share industry expertise and product insights
  • Results: 27% engagement increase, 19% sales increase in first year; 24% higher conversion vs traditional content

Content Formats

Format Use Platform
Day-in-the-life Culture, behind-the-scenes LinkedIn, TikTok, Instagram
Industry insights Thought leadership, expertise LinkedIn
Short-form video Quick tips, demos TikTok, LinkedIn, Instagram
Testimonials Product experience Website, case studies
Serialized content Consistent presence Personal + brand accounts

Read the full file on GitHub · 84 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. today First seen · 84 lines · 84 tokens per session scan A daea105f4ca4

Subscribe to this mod's changes

employee-generated-content is a skill published in the GitHub repository dalroot/agentic-seo (25 stars, last pushed 6d ago), licensed MIT. It adds 84 tokens to every session and 1,040 once invoked, about $0.0003 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-10-26.

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