marketing-demand-acquisition

marketing-demand-acquisition is a skill for Claude Code, Codex from davila7/claude-code-templates. It costs 89 tokens per session (8,822 once invoked), scanned A, original, MIT.

A demand-generation and customer-acquisition playbook for growing startups. It covers paid advertising, search engine optimization, partnerships, marketing automation, and international growth.

In plain words
What is it for?
Use it to plan campaigns, optimize Google, LinkedIn, and Meta ads, build SEO plans, evaluate partnerships, and track leads and pipeline.
Why use it?
It helps teams choose acquisition channels, measure customer-acquisition costs, and connect marketing activity to sales opportunities.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

Good fit Use it to plan campaigns, optimize Google, LinkedIn, and Meta ads, build SEO plans, evaluate partnerships, and track leads and pipeline.

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Install with agentmods
npx agentmods add skills/davila7/claude-code-templates/marketing-demand-acquisition
About the project

Claude Code Templates is a command-line tool and catalogue for configuring Anthropic’s Claude Code with agents, commands, settings, hooks, integrations, skills, and project templates. Developers use it to browse and install reusable components for their coding workflows. The catalogue includes many of these Claude Code components.

davila7/claude-code-templates · 30,576 stars · on GitHub · aitmpl.com

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add davila7/claude-code-templates --skill marketing-demand-acquisition
Clone the repo
git clone --depth 1 https://github.com/davila7/claude-code-templates

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for marketing-demand-acquisition

README.md
[![agentmods](https://agentmods.dev/badge/skills/davila7/claude-code-templates/marketing-demand-acquisition/github.svg)](https://agentmods.dev/skills/davila7/claude-code-templates/marketing-demand-acquisition)
Your own site
<a href="https://agentmods.dev/skills/davila7/claude-code-templates/marketing-demand-acquisition"><img src="https://agentmods.dev/badge/skills/davila7/claude-code-templates/marketing-demand-acquisition/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for marketing-demand-acquisition

Your own site · 80×15
<a href="https://agentmods.dev/skills/davila7/claude-code-templates/marketing-demand-acquisition"><img src="https://agentmods.dev/badge/skills/davila7/claude-code-templates/marketing-demand-acquisition.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 89 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 8,822 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 18 Mar 2026
  • Snyk pass 15 Feb 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00089 $0.08822
Opus 5 $0.00044 $0.04411
Sonnet 5 $0.00018 $0.01764
Haiku 4.5 $0.00009 $0.00882

Measured 7d ago against content hash 846b7bf37fe3, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

marketing-demand-acquisition scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

The scan reads SKILL.md. This mod also ships 1 executable file (scripts/calculate_cac.py), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

1 near-identical copy found in the catalogue:

cli-tool/components/skills/business-marketing/marketing-demand-acquisition/SKILL.md · 986 lines

How it starts

The opening of the file, as written. The whole thing — 986 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Marketing Demand & Acquisition

Expert acquisition playbook for Series A+ startups scaling internationally (EU/US/Canada) with hybrid PLG/Sales-Led motion.

Keywords

demand generation, paid media, paid ads, LinkedIn ads, Google ads, Meta ads, CAC, customer acquisition cost, lead generation, MQL, SQL, pipeline generation, acquisition strategy, performance marketing, paid social, paid search, partnerships, affiliate marketing, SEO strategy, HubSpot campaigns, marketing automation, B2B marketing, SaaS marketing

Role Coverage

This skill serves:

  • Demand Generation Manager - Multi-channel campaigns, pipeline generation
  • Paid Media/Performance Marketer - Paid search/social/display optimization
  • SEO Manager - Organic acquisition and technical SEO
  • Affiliate/Partnerships Manager - Co-marketing and channel partnerships

Core KPIs by Role

Demand Gen: MQL/SQL volume, cost per opportunity, marketing-sourced pipeline $, pipeline velocity, MQL→SQL conversion rate

Paid Media: CAC, ROAS, CPL, CPA, incrementality lift, channel efficiency ratio

SEO: Organic sessions, non-brand traffic %, keyword rankings (P1-P3), organic-assisted conversions, technical health score

Partnerships: Partner-sourced pipeline $, partner CAC, net new logos via partners, co-marketing ROI

Tech Stack Integration

HubSpot CRM - Campaign tracking, lead scoring, attribution, workflows Google Analytics - Traffic analysis, conversion tracking, funnel optimization Search Console - Keyword performance, technical issues, indexing LinkedIn Campaign Manager - B2B paid social Google Ads - Search, Display, YouTube Meta Ads - Facebook, Instagram


1. Demand Generation Framework

1.1 Full-Funnel Strategy (2025 Best Practice)

TOFU (Awareness)MOFU (Consideration)BOFU (Decision)Handoff to Sales/Product

TOFU Tactics
  • Paid social (LinkedIn thought leadership, Meta awareness)
  • Display advertising (programmatic, retargeting)
  • Content syndication
  • SEO (informational keywords)
  • Partnerships (co-webinars, guest content)
  • Target: Brand lift, site traffic, early-stage engagement

Read the full file on GitHub · 986 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 986 lines · 89 tokens per session scan A 846b7bf37fe3

Subscribe to this mod's changes

marketing-demand-acquisition is a skill published in the GitHub repository davila7/claude-code-templates (30,576 stars, last pushed yesterday), licensed MIT. It adds 89 tokens to every session and 8,822 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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