Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add nicepkg/ai-workflow --skill marketing-demand-acquisitiongit clone --depth 1 https://github.com/nicepkg/ai-workflowWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/nicepkg/ai-workflow/marketing-demand-acquisition)<a href="https://agentmods.dev/skills/nicepkg/ai-workflow/marketing-demand-acquisition"><img src="https://agentmods.dev/badge/skills/nicepkg/ai-workflow/marketing-demand-acquisition.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00089 | $0.08822 |
| Opus 5 | $0.00044 | $0.04411 |
| Sonnet 5 | $0.00018 | $0.01764 |
| Haiku 4.5 | $0.00009 | $0.00882 |
Grade A, and why
marketing-demand-acquisition scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
This is a copy
100% identical to marketing-demand-acquisition — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.
How it starts
The opening of the file, as written. The whole thing — 986 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Marketing Demand & Acquisition
Expert acquisition playbook for Series A+ startups scaling internationally (EU/US/Canada) with hybrid PLG/Sales-Led motion.
Keywords
demand generation, paid media, paid ads, LinkedIn ads, Google ads, Meta ads, CAC, customer acquisition cost, lead generation, MQL, SQL, pipeline generation, acquisition strategy, performance marketing, paid social, paid search, partnerships, affiliate marketing, SEO strategy, HubSpot campaigns, marketing automation, B2B marketing, SaaS marketing
Role Coverage
This skill serves:
- Demand Generation Manager - Multi-channel campaigns, pipeline generation
- Paid Media/Performance Marketer - Paid search/social/display optimization
- SEO Manager - Organic acquisition and technical SEO
- Affiliate/Partnerships Manager - Co-marketing and channel partnerships
Core KPIs by Role
Demand Gen: MQL/SQL volume, cost per opportunity, marketing-sourced pipeline $, pipeline velocity, MQL→SQL conversion rate
Paid Media: CAC, ROAS, CPL, CPA, incrementality lift, channel efficiency ratio
SEO: Organic sessions, non-brand traffic %, keyword rankings (P1-P3), organic-assisted conversions, technical health score
Partnerships: Partner-sourced pipeline $, partner CAC, net new logos via partners, co-marketing ROI
Tech Stack Integration
HubSpot CRM - Campaign tracking, lead scoring, attribution, workflows Google Analytics - Traffic analysis, conversion tracking, funnel optimization Search Console - Keyword performance, technical issues, indexing LinkedIn Campaign Manager - B2B paid social Google Ads - Search, Display, YouTube Meta Ads - Facebook, Instagram
1. Demand Generation Framework
1.1 Full-Funnel Strategy (2025 Best Practice)
TOFU (Awareness) → MOFU (Consideration) → BOFU (Decision) → Handoff to Sales/Product
TOFU Tactics
- Paid social (LinkedIn thought leadership, Meta awareness)
- Display advertising (programmatic, retargeting)
- Content syndication
- SEO (informational keywords)
- Partnerships (co-webinars, guest content)
- Target: Brand lift, site traffic, early-stage engagement
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 8d ago First seen · 986 lines · 89 tokens per session scan A 846b7bf37fe3
marketing-demand-acquisition is a skill published in the GitHub repository nicepkg/ai-workflow (282 stars, last pushed 7mo ago), licensed MIT. It adds 89 tokens to every session and 8,822 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to marketing-demand-acquisition, differing in 0 lines, and is treated as a copy.
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