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Ad Copy Writer

Ad Copy Writer is a skill for Claude Code, Codex from eddiebelaval/squire. It costs 14 tokens per session (1,007 once invoked), scanned A, original, MIT.

A writing guide for creating paid advertising copy across platforms such as Facebook, Google, LinkedIn, and TikTok.

In plain words
What is it for?
Use it to write hooks, headlines, descriptions, calls to action, and variations for awareness or direct-response campaigns.
Why use it?
It accounts for each platform's different character limits, audience expectations, formats, and campaign goals.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

not rated 21repo 25d ago A scan 14 tokens original MIT

Good fit Use it to write hooks, headlines, descriptions, calls to action, and variations for awareness or direct-response campaigns.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/eddiebelaval/squire/ad-copy-writer
View source ↗ eddiebelaval/squire id8labs.app
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add eddiebelaval/squire --skill ad-copy-writer
Clone the repo
git clone --depth 1 https://github.com/eddiebelaval/squire

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for Ad Copy Writer

README.md
[![agentmods](https://agentmods.dev/badge/skills/eddiebelaval/squire/ad-copy-writer/github.svg)](https://agentmods.dev/skills/eddiebelaval/squire/ad-copy-writer)
Your own site
<a href="https://agentmods.dev/skills/eddiebelaval/squire/ad-copy-writer"><img src="https://agentmods.dev/badge/skills/eddiebelaval/squire/ad-copy-writer/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for Ad Copy Writer

Your own site · 80×15
<a href="https://agentmods.dev/skills/eddiebelaval/squire/ad-copy-writer"><img src="https://agentmods.dev/badge/skills/eddiebelaval/squire/ad-copy-writer.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 14 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,007 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00014 $0.01007
Opus 5 $0.00007 $0.00504
Sonnet 5 $0.00003 $0.00201
Haiku 4.5 $0.00001 $0.00101

Measured 6d ago against content hash 07de5714b9b5, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

Ad Copy Writer scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/ad-copy-writer/SKILL.md · 99 lines

How it starts

The opening of the file, as written. The whole thing — 99 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ad Copy Writer

Create scroll-stopping ad copy that captures attention and drives clicks across all major advertising platforms. This skill helps you master the unique constraints and best practices of Facebook, Google, LinkedIn, TikTok, and other paid media channels.

Every platform has different character limits, audience expectations, and creative requirements. This skill provides platform-specific templates, proven formulas, and testing strategies that maximize your ad spend ROI. From awareness campaigns to direct response, from B2B to B2C, get copy that converts.

Essential for performance marketers, media buyers, growth teams, and businesses running paid acquisition campaigns.

Core Workflows

Workflow 1: Facebook/Instagram Ads

  1. Hook Development - Stop the scroll in first 3 seconds
  2. Primary Text - Compelling body copy (125-250 chars visible)
  3. Headline Creation - Benefit-driven, action-oriented
  4. Description Writing - Supporting value proposition
  5. CTA Selection - Match button to campaign goal
  6. Format Adaptation - Feed, Stories, Reels variations
  7. Creative Alignment - Copy that complements visuals

Workflow 2: Google Search Ads

  1. Keyword Integration - Include search terms naturally
  2. Headline Set - 15 headlines for responsive search ads
  3. Description Set - 4 descriptions for rotation
  4. Character Optimization - Max impact in 30/90 char limits
  5. CTA Inclusion - Clear action words
  6. USP Highlighting - Differentiate from competitors
  7. Extension Copy - Sitelinks, callouts, snippets

Workflow 3: LinkedIn Ads

  1. Professional Tone - B2B appropriate messaging
  2. Pain Point Focus - Address business challenges
  3. Credibility Building - Stats, awards, recognition
  4. Single Image Ads - 150 char intro, headline, description
  5. Carousel Copy - Story across multiple cards
  6. Video Ad Scripts - Professional video hooks
  7. Thought Leadership - Document ads, conversation ads

Read the full file on GitHub · 99 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago First seen · 99 lines · 14 tokens per session scan A 07de5714b9b5

Subscribe to this mod's changes

Ad Copy Writer is a skill published in the GitHub repository eddiebelaval/squire (21 stars, last pushed 25d ago), licensed MIT. It adds 14 tokens to every session and 1,007 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Claude CodeMarketing and SEOWriting and docsadvertisingagent-osai-agentai-developmentclaudecodebase-auditcopywritingmarketingpaid-mediappcsocial-ads
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