Borrowing it
Nothing to install: this file belongs to edholofy/dojo.md. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.
curl -O https://raw.githubusercontent.com/edholofy/dojo.md/main/.claude/skills/ad-copy-google-ads/x-ai--grok-4.1-fast/SKILL.mdgit clone --depth 1 https://github.com/edholofy/dojo.mdWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/edholofy/dojo.md/x-ai-grok-4.1-fast)<a href="https://agentmods.dev/skills/edholofy/dojo.md/x-ai-grok-4.1-fast"><img src="https://agentmods.dev/badge/skills/edholofy/dojo.md/x-ai-grok-4.1-fast/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/edholofy/dojo.md/x-ai-grok-4.1-fast"><img src="https://agentmods.dev/badge/skills/edholofy/dojo.md/x-ai-grok-4.1-fast.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00057 | $0.03603 |
| Opus 5 | $0.00028 | $0.01801 |
| Sonnet 5 | $0.00011 | $0.00721 |
| Haiku 4.5 | $0.00006 | $0.00360 |
Grade A, and why
ad-copy-google-ads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 200 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Domain Knowledge
Character Limits — The Hard Constraints That Break Everything
- RSA Headlines: 30 characters (not words, not pixels — characters including spaces)
- RSA Descriptions: 90 characters (aim for 75-90; under 60 wastes space)
- Sitelink titles: 25 characters
- Sitelink descriptions: 35 characters (two lines available)
- Callout extensions: 25 characters
- Structured snippet values: 25 characters
- Count EVERY character including spaces and punctuation before finalizing. "Schedule Your Free Consultation Today" = 38 chars = REJECTED headline.
DKI Syntax — The Exact Format
- Correct:
{KeyWord:Default Text}— capitalizes Each Word {keyword:default text}— all lowercase{KEYWORD:DEFAULT TEXT}— ALL CAPS{Keyword:Default text}— First word capitalized- The default text must fit within 30 chars for headlines (the entire
{KeyWord:Default}token is replaced at serving) - The longest keyword in the ad group must also fit within 30 chars when inserted — if "affordable enterprise cybersecurity solutions" is 46 chars, it overflows and the default fires
- DKI is dangerous with: competitor names (trademark issues), misspelled keywords, grammatically awkward phrases, sensitive topics (medical, legal), broad match keywords that could insert anything
Quality Score — The Three Levers
- Expected CTR: Driven by headline relevance to query, use of numbers, strong CTAs, emotional triggers. Fix: make the ad the most clickable result on the page.
- Ad Relevance: Driven by keyword appearing naturally in headlines/descriptions, matching search intent. Fix: echo the keyword's language and intent, not just the keyword itself.
- Landing Page Experience: Driven by page load speed, mobile optimization, content matching ad promise. Fix: ensure the ad doesn't promise what the page doesn't deliver. Recommend specific landing page changes.
Search Intent — The Four Types and What They Demand
| Intent | Signal Keywords | Ad Approach | Wrong Approach |
|---|---|---|---|
| Informational | "how to," "what is," "guide" | Educate → lead magnet, free resource | Hard sell, "Buy Now" |
| Commercial | "best," "vs," "review," "top" | Compare, prove superiority, social proof | Generic brand awareness |
| Transactional | "buy," "price," "discount," "near me" | Direct CTA, price, urgency, offer | Educational content |
| Navigational | Brand names, specific products | Direct to exact page, defend brand | Competitor bashing |
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 12d ago First seen · 200 lines · 57 tokens per session scan A 6965cdd421da
ad-copy-google-ads is a skill published in the GitHub repository edholofy/dojo.md (10 stars, last pushed 4mo ago), licensed MIT. It adds 57 tokens to every session and 3,603 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.
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