gtm-persona

gtm-persona is a skill for Claude Code, Codex from eliasstravik/gtm-skills. It costs 83 tokens per session (1,159 once invoked), scanned A, original, MIT.

A procedure for creating, changing, deleting, or checking buyer and stakeholder persona files in a connected go-to-market workspace. A persona describes a type of person an organization wants to understand or reach.

In plain words
What is it for?
Use it to create or maintain organization-owned personas, review their supporting information, repair persona-file problems, or retire a persona.
Why use it?
It keeps persona information in the correct organization’s files and separates persona work from related records such as ideal-customer profiles or team members.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: names the AskUserQuestion tool.

Good fit Use it to create or maintain organization-owned personas, review their supporting information, repair persona-file problems, or retire a persona.

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Install with agentmods
npx agentmods add skills/eliasstravik/gtm-skills/gtm-persona
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add eliasstravik/gtm-skills --skill gtm-persona
Clone the repo
git clone --depth 1 https://github.com/eliasstravik/gtm-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for gtm-persona

README.md
[![agentmods](https://agentmods.dev/badge/skills/eliasstravik/gtm-skills/gtm-persona/github.svg)](https://agentmods.dev/skills/eliasstravik/gtm-skills/gtm-persona)
Your own site
<a href="https://agentmods.dev/skills/eliasstravik/gtm-skills/gtm-persona"><img src="https://agentmods.dev/badge/skills/eliasstravik/gtm-skills/gtm-persona/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for gtm-persona

Your own site · 80×15
<a href="https://agentmods.dev/skills/eliasstravik/gtm-skills/gtm-persona"><img src="https://agentmods.dev/badge/skills/eliasstravik/gtm-skills/gtm-persona.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 83 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,159 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00083 $0.01159
Opus 5 $0.00042 $0.00580
Sonnet 5 $0.00017 $0.00232
Haiku 4.5 $0.00008 $0.00116

Measured today against content hash e8001534bb8b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

gtm-persona scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured today.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/gtm-persona/SKILL.md · 69 lines

How it starts

The opening of the file, as written. The whole thing — 69 lines — stays where its author put it; the contents beside it link to each section on GitHub.

GTM Persona

Trigger

Apply this Lifecycle SOP when the requested outcome creates, updates, repairs, or retires a buyer or stakeholder persona owned by an organization node in an existing GTM workspace.

Scope

Own node-local, freeform Markdown personas at personas/<persona-slug>/PERSONA.md across creation, refinement, deletion, and repo-wide persona integrity repair. Create and fully research personas with the shared person-data contract, interpreted as desired or accepted person criteria. Read legacy personas/<persona-slug>.md artifacts without requiring migration. Do not author ICP or member files, manage the workspace lifecycle, or classify/research leads against saved personas.

Contract

Field Public contract
Reads Accepted persona facts and uncertainty, the root-to-owner ORG.md chain, owner-local personas, and safe supplied sources
Writes Only the selected owner's canonical persona path, or scoped persona repairs during doctor
Outputs An accepted node-owned persona identified by display name and owner chain, a complete health report, or a scoped handoff
Approval The agent prepares, stages, inspects, and commits the scoped change locally, then the user approves one plain-language card immediately before the push
Persists Accepted persona files in main Git history; no hidden coordination state
Handoff gtm-workspace for repository structure or connections, gtm-icp for markets, and gtm-workflow for saved operational work

Inputs

Use the user's accepted persona facts and uncertainty, the hosting environment's connected-repo and durable-write declarations, the root-to-owner ORG.md chain, owner-local personas, and safe supplied sources.

Roles

The agent owns the selected persona lifecycle flow. The user approves one plain-language card immediately before the push that saves the prepared local commit. gtm-workspace owns repository structure and connections.

Procedure

Condition Owned flow
The requested outcome belongs to a sibling workflow Hand off before workspace resolution or artifact reads; mutate nothing
No lifecycle verb is clear Guide the persona lifecycle menu and retain ownership of the selected flow
Create or define is requested Resolve the workspace and owner node, ground one or many factual drafts, check owner-local overlap, describe them, and save the accepted personas together
Update or refine is requested Resolve one visible persona, preserve unrelated facts, describe the change, and save the accepted revision
Delete is requested Resolve one visible persona, describe ownership and consequences, remove only the accepted target, and say it can be restored on request
Doctor is requested or persona artifacts seem malformed Inspect persona placement and content repo-wide, describe the repair set, save it once, and report resulting health

Read the full file on GitHub · 69 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. today Changed e8001534bb8b
  2. yesterday Changed 3e572d149516
  3. 3d ago Changed · +1 lines 42f126056985
  4. 8d ago Changed · +14 tokens per session da9d952d09e3
  5. 12d ago First seen · 68 lines · 69 tokens per session scan A 089c5b17a31c

Subscribe to this mod's changes

gtm-persona is a skill published in the GitHub repository eliasstravik/gtm-skills (12 stars, last pushed yesterday), licensed MIT. It adds 83 tokens to every session and 1,159 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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