press-release

press-release is a skill for Claude Code, Codex from getcrew44/crew44. It costs 31 tokens per session (2,348 once invoked), scanned A, original, MIT.

A planning document written as if a new product or feature has already launched. It follows Amazon’s Working Backwards approach, which starts with customer value before development begins.

In plain words
What is it for?
Use it to align a team around who the product helps, what problem it solves, and why customers would want it.
Why use it?
It exposes unclear benefits, weak problem definitions, and stakeholder disagreements before code is written.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to align a team around who the product helps, what…

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/getcrew44/crew44/press-release
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add getcrew44/crew44 --skill press-release
Clone the repo
git clone --depth 1 https://github.com/getcrew44/crew44

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for press-release

README.md
[![agentmods](https://agentmods.dev/badge/skills/getcrew44/crew44/press-release.svg)](https://agentmods.dev/skills/getcrew44/crew44/press-release)
Your own site
<a href="https://agentmods.dev/skills/getcrew44/crew44/press-release"><img src="https://agentmods.dev/badge/skills/getcrew44/crew44/press-release.svg" alt="Measured on agentmods" height="20"></a>
Per session 31 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,348 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00031 $0.02348
Opus 5 $0.00015 $0.01174
Sonnet 5 $0.00006 $0.00470
Haiku 4.5 $0.00003 $0.00235

Measured 7d ago against content hash 8479c4028bd3, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-06, from the pricing page.

Security

Grade A, and why

press-release scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

1 near-identical copy found in the catalogue:

daemon/internal/presets/defaultcrew/skills/product/press-release/SKILL.md · 270 lines

How it starts

The opening of the file, as written. The whole thing — 270 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Purpose

Create a visionary press release following Amazon's "Working Backwards" methodology to define and communicate a product or feature before building it. Use this to align stakeholders on the customer value proposition, clarify the problem being solved, and test if the product story resonates—treating the press release as a forcing function for clarity and customer-centricity.

This is not a marketing artifact for launch day—it's a planning tool that asks "If we shipped this perfectly, how would we explain it to the world?"

Key Concepts

The Amazon Working Backwards Framework

Popularized by Amazon, the Working Backwards process starts with a press release and FAQ before any code is written. The press release must:

  • Be written from the customer's perspective
  • Focus on the problem solved, not the features built
  • Be short (1-1.5 pages)
  • Be compelling enough that customers would want the product

Press Release Structure

A standard press release follows this format:

  1. Headline: Clear, benefit-focused product announcement
  2. Dateline: City, state, date
  3. Introduction paragraph: What's being launched, who it's for, key benefit
  4. Problem paragraph: Customer problem the product solves
  5. Solution paragraph: How the product addresses the problem (outcomes, not features)
  6. Quote from company leader: Vision, customer commitment
  7. Additional details: Supporting benefits or data
  8. Boilerplate: Company background
  9. Call to action: How to learn more
  10. Media contact: Press contact information

Why This Works

  • Customer-first thinking: Forces you to articulate value from the customer's perspective
  • Clarity forcing function: If you can't write a compelling press release, the product idea may be weak
  • Alignment tool: Stakeholders can read and react to the vision before engineering starts
  • Decision filter: If a feature wouldn't make it into the press release, question its priority

Anti-Patterns (What This Is NOT)

  • Not feature-centric: Don't list specs—focus on customer outcomes
  • Not internal jargon: Write for customers, not engineers
  • Not vague: "Revolutionizes productivity" is fluff; "Reduces report generation time from 8 hours to 10 minutes" is real
  • Not marketing spin: Be honest about what the product does

Read the full file on GitHub · 270 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 270 lines · 31 tokens per session scan A 8479c4028bd3

Subscribe to this mod's changes

press-release is a skill published in the GitHub repository getcrew44/crew44 (359 stars, last pushed 2mo ago), licensed MIT. It adds 31 tokens to every session and 2,348 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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