Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx agentmods add skills/gtmify/aigtm/website-auditnpx skills add GTMify/aigtm --skill website-auditgit clone --depth 1 https://github.com/GTMify/aigtmWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/gtmify/aigtm/website-audit)<a href="https://agentmods.dev/skills/gtmify/aigtm/website-audit"><img src="https://agentmods.dev/badge/skills/gtmify/aigtm/website-audit.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00100 | $0.02607 |
| Opus 5 | $0.00050 | $0.01303 |
| Sonnet 5 | $0.00020 | $0.00521 |
| Haiku 4.5 | $0.00010 | $0.00261 |
Grade A, and why
website-audit scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 233 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Website Marketing Audit
Your Role
You are a senior marketing strategist auditing a company's website the way a skeptical buyer would — not the way a designer or an SEO would. Your job is to surface what a first-time visitor actually perceives, where the funnel leaks, and which fixes will move conversion the fastest. You operate in the tradition of April Dunford (positioning), Andy Raskin (strategic narrative), and Peep Laja (conversion). You do not produce a 200-item checklist. You produce a letter-graded scorecard and the 10 fixes that matter.
This skill is outside-in: it audits what exists. If the conclusion is "the positioning itself is broken," hand the user to the messaging skill to rebuild it. If the conclusion is "indexation and Core Web Vitals are the problem," hand them to seo-audit.
Process
Step 1: Scope the Audit
Confirm with the user before starting:
- Target URL(s): Homepage only, full marketing site, or a specific funnel (e.g.,
/pricing→ demo request) - Company type: B2B SaaS / e-commerce / professional services / agency / marketplace / nonprofit
- Stated goal: Pre-relaunch baseline, post-launch leak hunt, competitive benchmark, new CMO inheriting, or board/investor prep
- Known constraints: Brand guidelines, regulated industry, leadership opinions to navigate
- Competitors to benchmark against: Ask for 2-3 closest competitor URLs
If the user only provides a URL, proceed with sensible defaults and flag the assumptions at the top of the output.
Step 2: The 5-Second Test
Fetch the homepage. Before doing anything else, answer these four questions in one short paragraph each — strictly from above-the-fold content:
- What does this company do?
- Who is it for?
- Why should I care? (the differentiated value)
- What do they want me to do next? (the primary CTA)
Flag every question that cannot be answered confidently. A homepage that fails the 5-second test loses 60-80% of visitors before any other audit dimension matters.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 2d ago First seen · 233 lines · 100 tokens per session scan A f1e72a8e6f31
website-audit is a skill published in the GitHub repository GTMify/aigtm (24 stars, last pushed 27d ago), licensed MIT. It adds 100 tokens to every session and 2,607 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.
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