Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add guia-matthieu/clawfu-skills --skill persuasion-principlesgit clone --depth 1 https://github.com/guia-matthieu/clawfu-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/guia-matthieu/clawfu-skills/persuasion-principles)<a href="https://agentmods.dev/skills/guia-matthieu/clawfu-skills/persuasion-principles"><img src="https://agentmods.dev/badge/skills/guia-matthieu/clawfu-skills/persuasion-principles/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/guia-matthieu/clawfu-skills/persuasion-principles"><img src="https://agentmods.dev/badge/skills/guia-matthieu/clawfu-skills/persuasion-principles.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00084 | $0.04309 |
| Opus 5 | $0.00042 | $0.02155 |
| Sonnet 5 | $0.00017 | $0.00862 |
| Haiku 4.5 | $0.00008 | $0.00431 |
Grade A, and why
persuasion-principles scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 568 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Cialdini Persuasion Principles
Master Robert Cialdini's 6 (+1) Principles of Persuasion from "Influence: The Psychology of Persuasion" (1984). Ethically apply the psychology of compliance to marketing.
When to Use This Skill
- Designing landing pages that convert
- Writing sales copy and email sequences
- Creating pricing and offer structures
- Building testimonial and social proof strategies
- Developing referral and loyalty programs
- Reviewing marketing materials for persuasion gaps
- Training teams on ethical influence
Methodology Foundation
Source: Robert Cialdini - "Influence: The Psychology of Persuasion" (1984), "Pre-Suasion" (2016)
Core Concept: Six (later seven) universal principles drive human compliance. These work via "near-automatic response"—people don't consciously evaluate; they react based on mental shortcuts.
Cialdini's Insight: "We all employ them and fall victim to them, to some degree, in our daily interactions. But compliance practitioners have much more than the vague and amateurish understanding of what works than the rest of us have."
Ethical Use: These principles can manipulate or persuade. The difference is intent and honesty. Use them to help people make good decisions, not to trick them into bad ones.
What Claude Does vs What You Decide
| Claude Does | You Decide |
|---|---|
| Structures content frameworks | Final messaging |
| Suggests persuasion techniques | Brand voice |
| Creates draft variations | Version selection |
| Identifies optimization opportunities | Publication timing |
| Analyzes competitor approaches | Strategic direction |
What This Skill Does
- Applies the 6+1 principles - Systematic persuasion enhancement
- Audits marketing materials - Identifies missing influence triggers
- Designs persuasive campaigns - Combines multiple principles for maximum effect
- Builds ethical frameworks - Ensures influence serves the customer
- Defends against manipulation - Recognizes when principles are misused
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 13d ago First seen · 568 lines · 84 tokens per session scan A a9be3acb9973
persuasion-principles is a skill published in the GitHub repository guia-matthieu/clawfu-skills (149 stars, last pushed 5mo ago), licensed MIT. It adds 84 tokens to every session and 4,309 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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