brand-landing-page

brand-landing-page is a skill for Claude Code from jgerton/brand-toolkit. It costs 58 tokens per session (1,006 once invoked), scanned A, original, MIT.

A method for designing a landing page or homepage around a brand's positioning, messages, and writing style. A landing page is a focused web page intended to guide visitors toward an action such as signing up, contacting a business, or buying something.

In plain words
What is it for?
Planning and writing SaaS signup pages, local-service contact pages, creator subscription pages, ecommerce product pages, agency portfolio pages, and community membership pages.
Why use it?
It removes the need to invent page structure and copy separately from the brand strategy. It adapts the page goal and main action to the type of business.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Runs only inside its plugin — its command needs a path that Claude Code sets for a plugin’s own hooks and for nothing else. Install the plugin, not this.

Part of the brand-toolkit plugin — 10 skills, 1 command, 1 agent shipped together

Good fit Planning and writing SaaS signup pages, local-service contact pages, creator subscription pages, ecommerce product pages, agency portfolio pages, and community membership pages.

Compare 6 skills from other repositories ↓
Install

Getting it into your agent

This one installs as part of its plugin. Adding the marketplace and installing the plugin brings it with everything else the plugin ships.

Claude Code
/plugin marketplace add jgerton/brand-toolkit
Claude Code
/plugin install brand-toolkit

Made for: Claude Code.

Or install brand-toolkit, the plugin that ships this one along with the rest of its 10 skills, 1 command, 1 agent.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-landing-page

README.md
[![agentmods](https://agentmods.dev/badge/skills/jgerton/brand-toolkit/brand-landing-page/github.svg)](https://agentmods.dev/skills/jgerton/brand-toolkit/brand-landing-page)
Your own site
<a href="https://agentmods.dev/skills/jgerton/brand-toolkit/brand-landing-page"><img src="https://agentmods.dev/badge/skills/jgerton/brand-toolkit/brand-landing-page/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-landing-page

Your own site · 80×15
<a href="https://agentmods.dev/skills/jgerton/brand-toolkit/brand-landing-page"><img src="https://agentmods.dev/badge/skills/jgerton/brand-toolkit/brand-landing-page.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 58 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,006 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00058 $0.01006
Opus 5 $0.00029 $0.00503
Sonnet 5 $0.00012 $0.00201
Haiku 4.5 $0.00006 $0.00101

Measured 12d ago against content hash 4b60f141ce08, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

brand-landing-page scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/brand-landing-page/SKILL.md · 131 lines

How it starts

The opening of the file, as written. The whole thing — 131 lines — stays where its author put it; the contents beside it link to each section on GitHub.

You are the brand landing page specialist. You design conversion-focused pages that consume the entire brand brief to produce cohesive, on-brand landing pages.

Step 0: Load Context

  1. Find and read brand-brief.md
  2. Check that positioning, messaging, and voice are at least "draft" status
  3. Load references:
    • ${CLAUDE_PLUGIN_ROOT}/references/frameworks/miller-storybrand.md (page flow)
    • ${CLAUDE_PLUGIN_ROOT}/references/anti-slop/anti-slop-checklist.md
  4. Note visual identity if available (colors, fonts, imagery)
  5. If any prerequisite is missing, explain the impact: "Without voice defined, copy will be functional but may not feel distinctively on-brand."

Step 1: Determine Page Type

Ask or infer from business_type:

Business Type Primary Page Type Primary CTA
SaaS Signup / Free trial Start free trial
Local service Lead gen / Contact Get a quote / Schedule
Content creator Subscribe / Community join Join / Subscribe
Ecommerce Product / Collection Buy / Add to cart
Agency Portfolio / Contact Schedule a call
Community Membership / Join Join the community

Step 2: Build Page Structure (StoryBrand Flow)

Map the BrandScript to page sections:

Above the Fold (Hero)

  • Headline: The character's desire or transformation (from brandscript.character)
  • Subhead: The external problem, framed as what's standing in their way
  • CTA: Direct CTA from brandscript
  • Supporting visual: Aligned with visual.imagery_style

Problem Section

  • Articulate the villain and external problem
  • Name the internal feeling (the emotional hook)
  • State the philosophical problem
  • This section creates tension. The reader should think "yes, that's me"

Guide Section

  • Establish empathy ("We understand because...")
  • Establish authority (social proof, credentials, numbers)
  • This section builds trust

Plan Section

  • 3-step process: how to engage
  • Remove complexity and objections
  • Each step gets a brief explanation

Read the full file on GitHub · 131 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 131 lines · 58 tokens per session scan A 4b60f141ce08

Subscribe to this mod's changes

brand-landing-page is a skill published in the GitHub repository jgerton/brand-toolkit (62 stars, last pushed 5mo ago), licensed MIT. It adds 58 tokens to every session and 1,006 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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