developer-audience-context

developer-audience-context is a skill for Claude Code, Codex from jonathimer/devmarketing-skills. It costs 64 tokens per session (1,885 once invoked), scanned A, original, MIT.

A guide for defining the developers a product is meant to serve, including their roles, experience, interests, habits, and problems. It stores this information in a shared audience-context document for other marketing tasks.

In plain words
What is it for?
Use it to build a developer profile from project files, documentation, web pages, dependencies, issues, and existing articles, or to create one by answering questions section by section.
Why use it?
It gives writing, signup, SEO, and community work the same picture of the audience. Without it, each task may target a different kind of developer or use the wrong tone.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/jonathimer/devmarketing-skills/developer-audience-context
Any agent
npx skills add jonathimer/devmarketing-skills --skill developer-audience-context
Clone the repo
git clone --depth 1 https://github.com/jonathimer/devmarketing-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for developer-audience-context

README.md
[![agentmods](https://agentmods.dev/badge/skills/jonathimer/devmarketing-skills/developer-audience-context.svg)](https://agentmods.dev/skills/jonathimer/devmarketing-skills/developer-audience-context)
Your own site
<a href="https://agentmods.dev/skills/jonathimer/devmarketing-skills/developer-audience-context"><img src="https://agentmods.dev/badge/skills/jonathimer/devmarketing-skills/developer-audience-context.svg" alt="Measured on agentmods" height="20"></a>
Per session 64 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,885 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00064 $0.01885
Opus 5 $0.00032 $0.00942
Sonnet 5 $0.00013 $0.00377
Haiku 4.5 $0.00006 $0.00188

Measured 4d ago against content hash 4d112081ce1a, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

developer-audience-context scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 4d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/developer-audience-context/SKILL.md · 257 lines

How it starts

The opening of the file, as written. The whole thing — 257 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Developer Audience Context

This skill helps you create and maintain .agents/developer-audience-context.md — a foundational document that captures everything about your target developers. All other developer marketing skills reference this document first, so you only define your audience once.


Before You Start

Check if .agents/developer-audience-context.md exists:

  • If it exists: Read it and offer to update specific sections
  • If it doesn't exist: Create the directory and file, then walk through each section

Two Ways to Build Context

Option 1: Auto-Draft from Codebase (Recommended)

Analyze existing materials to draft an initial version:

  1. README.md — Product description, features, getting started
  2. Documentation/docs, API reference, tutorials
  3. Landing pagesindex.html, marketing copy
  4. package.json / pyproject.toml — Dependencies reveal ecosystem
  5. GitHub Issues — Common questions, frustrations, use cases
  6. Existing blog posts — Technical content, tutorials

After drafting, walk through each section to validate and fill gaps.

Option 2: Start from Scratch

Ask questions section-by-section. Don't advance until the current section is complete.


The 10 Sections to Capture

1. Product Overview

Field What to capture
Product name Official name and any aliases
One-liner "We help [developers] do [X] without [Y]"
Category API, SDK, CLI, SaaS, open source library, infrastructure
Core technology Languages, frameworks, platforms supported
Pricing model Free/open source, freemium, usage-based, seat-based

2. Developer Persona

Not "developers" generically — get specific:

Field What to capture
Primary role Backend, frontend, full-stack, DevOps, data, ML, mobile
Seniority Junior, mid, senior, staff, lead, architect
Company size Solo, startup, scale-up, enterprise
Industry verticals Fintech, healthtech, e-commerce, gaming, B2B SaaS
Tech stack Languages, frameworks, cloud providers they use
Decision authority Individual contributor, team lead, buyer, influencer

Read the full file on GitHub · 257 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 4d ago First seen · 257 lines · 64 tokens per session scan A 4d112081ce1a

Subscribe to this mod's changes

developer-audience-context is a skill published in the GitHub repository jonathimer/devmarketing-skills (86 stars, last pushed 6mo ago), licensed MIT. It adds 64 tokens to every session and 1,885 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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