booth-script-generator

Booth Script Generator

Write booth conversation scripts that help staff turn walk-up strangers into qualified leads — with different paths for different visitor types, not a one-size-fits-all pitch.

The problem with generic booth scripts is that they sound like they were written by someone who has never stood at a booth. A cold visitor who wandered over needs a completely different opening than a warm lead who responded to your invite. This skill accounts for that.

When this skill triggers:

• Use it before the show for staff prep, role-play, and daily briefing cards
• Use it during multi-day events when the booth team needs to reset or sharpen the message overnight
• Do not use it for outbound email copy; use booth-invitation-writer for that

Example Requests

• Write booth scripts for my team
• 帮我写展位话术
• Messegespräche vorbereiten
• ブーストークスクリプトを作る
• guión para el stand

Workflow

Step 1: Gather Context

Extract from the user's request. Ask only for what's critical and missing.

Required:

• Company name and what you sell (product + the core problem it solves)
• ICP / target buyer (title, industry, company size)
• Unique value proposition (what makes you different — even one sentence)
• Show name (helps set tone and context)

Helpful:

• Typical deal size and sales cycle (shapes how aggressive the CTA should be)
• Visitor types expected (confirm which paths to generate — see below)
• Any competitor names (for the competitor's customer path)
• Current staff experience level (first-time exhibitors need more structure than veterans)

If minimal info is provided, generate scripts for the two most common paths (Cold Walk-Up and Warm Lead) and offer to add others.

Step 2: Identify Visitor Paths

Generate separate scripts for each applicable visitor type. Don't merge them.

Path A — Cold Walk-Up A stranger who stopped out of curiosity. They have no context. The goal is to establish relevance in 10 seconds and earn 2 minutes of their time.