crossing-the-chasm

crossing-the-chasm is a skill for Claude Code, Codex from marcos-sponton/frameworks-as-skills. It costs 284 tokens per session (4,094 once invoked), scanned A, original, MIT.

A framework for planning how a new technology product spreads from early enthusiasts to the mainstream market. It divides that journey into stages, each with its own approach.

In plain words
What is it for?
Use it to plan go-to-market work, choose an initial customer group, position a technology product, and expand from early adopters to mainstream buyers.
Why use it?
It helps avoid using the same launch and sales tactics for every stage of growth. It gives teams a way to judge where their market really is and choose a suitable strategy.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: mentions Claude Code; mentions Codex.

Good fit Use it to plan go-to-market work, choose an initial customer group, position a technology product, and expand from early adopters to mainstream buyers.

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Install with agentmods
npx agentmods add skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add marcos-sponton/frameworks-as-skills --skill crossing-the-chasm
Clone the repo
git clone --depth 1 https://github.com/marcos-sponton/frameworks-as-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for crossing-the-chasm

README.md
[![agentmods](https://agentmods.dev/badge/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm/github.svg)](https://agentmods.dev/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm)
Your own site
<a href="https://agentmods.dev/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm"><img src="https://agentmods.dev/badge/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for crossing-the-chasm

Your own site · 80×15
<a href="https://agentmods.dev/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm"><img src="https://agentmods.dev/badge/skills/marcos-sponton/frameworks-as-skills/crossing-the-chasm.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 284 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 4,094 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00284 $0.04094
Opus 5 $0.00142 $0.02047
Sonnet 5 $0.00057 $0.00819
Haiku 4.5 $0.00028 $0.00409

Measured 11d ago against content hash d59cafbd60f0, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

crossing-the-chasm scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/crossing-the-chasm/SKILL.md · 124 lines

How it starts

The opening of the file, as written. The whole thing — 124 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Crossing the Chasm

Geoffrey Moore's staged theory of high-tech market development. Distilled from Crossing the Chasm (1991; 3rd edition, 2014 — canonical), Inside the Tornado (1995), Living on the Fault Line (2000), Dealing with Darwin (2005), Escape Velocity (2011), Zone to Win (2015), plus his ongoing LinkedIn Pulse essays (multi-post cadence in 2024–2026), his own blog at geoffreyamoore.com, the frameworks Chasm Institute teaches (Hierarchy of Powers, Category Maturity Life Cycle, 9-Point Strategy Checklist), and podcast appearances including Lenny's Podcast, January 2024.

This skill helps you think in stages, not just recite the chasm metaphor. It's opinionated because Moore is opinionated: each stage has its own playbook, and mixing playbooks kills the campaign. The winning strategy for the bowling alley is the wrong strategy for the tornado. Position based on where the market actually is, not where marketing wishes it were.

When this skill activates

Use this skill when the user is:

  • Working on go-to-market strategy for a discontinuous-innovation product (SaaS, AI/ML, dev tools, infrastructure, deep tech) where adoption behavior differs across customer segments.
  • Picking a beachhead segment or deciding "which vertical do we go after first?"
  • Diagnosing why traction with early adopters isn't converting into a repeatable mainstream motion ("pragmatists won't buy").
  • Sequencing adjacent verticals to expand into (bowling-alley thinking).
  • Deciding whether the market has entered a tornado (standardize, ship horizontal) or is still in the bowling alley (verticalize, ship whole product).
  • Planning post-tornado / main-street plays — share-of-wallet, customer intimacy, +1 niche modifications.
  • Sizing a whole-product gap — what integrations, services, partners, and references does a pragmatist need before they'll buy?
  • Building a compelling reason to buy (CRTB) for a pragmatist audience — what broken process is currently costing the customer real money?
  • Applying Zone to Win for an incumbent managing a disruption (Performance / Productivity / Incubation / Transformation).
  • Using Hierarchy of Powers (Category / Company / Market / Offer / Execution) to diagnose growth-source problems.
  • Applying Core vs. Context from Dealing with Darwin to an innovation portfolio.
  • Positioning around the Digital Systems Maturity Model (Systems of Record → Engagement → Analytics → Intelligence → Disruption).
  • Reasoning about where AI (predictive, generative, agentic) sits on the adoption curve for a specific use case, using Moore's 2024–2026 essays as anchor.

Read the full file on GitHub · 124 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 124 lines · 284 tokens per session scan A d59cafbd60f0

Subscribe to this mod's changes

crossing-the-chasm is a skill published in the GitHub repository marcos-sponton/frameworks-as-skills (1 stars, last pushed 1mo ago), licensed MIT. It adds 284 tokens to every session and 4,094 once invoked, about $0.0014 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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