brand-typography-systems

brand-typography-systems is a skill for Claude Code from mike-coulbourn/claude-vibes. It costs 111 tokens per session (4,243 once invoked), scanned A, original, MIT.

A set of methods for choosing fonts and organizing text sizes and styles across a brand. It covers font categories, font pairing, readability, hierarchy, and accessibility requirements.

In plain words
What is it for?
Use it to select typefaces, pair fonts, define headings and body-text styles, build a scalable text hierarchy, and check accessibility considerations.
Why use it?
It helps teams choose type that fits the brand while keeping text readable and consistent across different materials and screens.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the claude-vibes plugin — 24 skills shipped together

Good fit Use it to select typefaces, pair fonts, define headings and body-text styles, build a scalable text hierarchy, and check accessibility considerations.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/mike-coulbourn/claude-vibes/brand-typography-systems
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add mike-coulbourn/claude-vibes --skill brand-typography-systems
Clone the repo
git clone --depth 1 https://github.com/mike-coulbourn/claude-vibes

Made for: Claude Code.

Or install claude-vibes, the plugin that ships this one along with the rest of its 24 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-typography-systems

README.md
[![agentmods](https://agentmods.dev/badge/skills/mike-coulbourn/claude-vibes/brand-typography-systems/github.svg)](https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-typography-systems)
Your own site
<a href="https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-typography-systems"><img src="https://agentmods.dev/badge/skills/mike-coulbourn/claude-vibes/brand-typography-systems/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-typography-systems

Your own site · 80×15
<a href="https://agentmods.dev/skills/mike-coulbourn/claude-vibes/brand-typography-systems"><img src="https://agentmods.dev/badge/skills/mike-coulbourn/claude-vibes/brand-typography-systems.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 111 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 4,243 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00111 $0.04243
Opus 5 $0.00056 $0.02122
Sonnet 5 $0.00022 $0.00849
Haiku 4.5 $0.00011 $0.00424

Measured 11d ago against content hash 248fb7e2bde8, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

brand-typography-systems scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/vibes/skills/brand-typography-systems/SKILL.md · 447 lines

How it starts

The opening of the file, as written. The whole thing — 447 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Typography Systems & Strategic Type Selection

Quick reference for developing strategic brand typography systems grounded in personality, hierarchy, and practical application.

"Typography exists to honor content." — Robert Bringhurst, The Elements of Typographic Style

"Typography and design should enhance communication, not just look attractive." — Erik Spiekermann

"I can teach anyone good typography in two or three days. The craft is very simple, the rest is just practice." — Erik Spiekermann


Key Principles

  1. Start with personality — Typography selection flows FROM brand personality TO typeface choices. Never the reverse.
  2. Honor content — Beautiful type that doesn't serve content fails its purpose.
  3. Contrast through classification — Serif + sans-serif pairing creates natural hierarchy without conflict.
  4. Form follows function — Body text prioritizes legibility; display text can prioritize personality.
  5. Consistency builds recognition — Every touchpoint reinforces (or undermines) brand perception.
  6. Accessibility is non-negotiable — Design for the widest possible audience.
  7. Systems scale — Create hierarchies that work across all applications and contexts.

Core Frameworks

1. Brand-First Typography Selection Process

Typography selection must flow from brand strategy, not aesthetic preference.

The Process:

Step Action Purpose
1 Define Brand Personality Identify 3-5 traits that define brand voice and image
2 Understand Target Audience Demographics, preferences, industry expectations
3 Gather Inspiration Analyze competitors, identify differentiation opportunities
4 Select and Pair Fonts Create mockups across touchpoints (print, web, mobile)
5 Establish Hierarchy Define primary, secondary, tertiary with clear purposes
6 Create Guidelines Document everything with examples and specifications

Read the full file on GitHub · 447 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 447 lines · 111 tokens per session scan A 248fb7e2bde8

Subscribe to this mod's changes

brand-typography-systems is a skill published in the GitHub repository mike-coulbourn/claude-vibes (39 stars, last pushed 8mo ago), licensed MIT. It adds 111 tokens to every session and 4,243 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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